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re: If this ends up killing the Bud Light brand, what is a comparable precedent?
Posted on 5/3/23 at 2:00 pm to Sam Quint
Posted on 5/3/23 at 2:00 pm to Sam Quint
Schlitz changed ingredients to lower production costs which started the slide and then they ran the "Drink Schlitz or I'll kill you" ads which finished it off.
Terri Garr letting you know Schlitiz drinkers will kill you.
This post was edited on 5/3/23 at 2:04 pm
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