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Your ‘Craft’ Rye Whiskey Is Probably From a Factory Distillery in Indiana

Posted on 7/31/14 at 6:02 am
Posted by fouldeliverer
Lannisport
Member since Nov 2008
13538 posts
Posted on 7/31/14 at 6:02 am
Posted by GEAUX DJ!
Plaquemine
Member since Jan 2005
1959 posts
Posted on 7/31/14 at 6:54 am to
Wow, Templeton Rye is pretty good. Now going to their website and seeing all the BS they post about how hard they work to make it is really shitty. Feel betrayed.
Posted by OldHickory
New Orleans
Member since Apr 2012
10602 posts
Posted on 7/31/14 at 7:01 am to
I first read it as, "India." I'm almost relieved.
Posted by Boondock544
30A
Member since Sep 2009
1863 posts
Posted on 7/31/14 at 7:11 am to
And this is just about whiskey. I have bad news for all you Tito lovers...
Posted by Martini
Near Athens
Member since Mar 2005
48829 posts
Posted on 7/31/14 at 7:22 am to
It's why I read labels and pay attention to whatever I buy whether whiskey, wine or yogurt. Not that I'm looking for a scam but because I want to know. Happens with wine a lot even European. Buy bulk already made and slap your label on it.

Good article.
Posted by ProjectP2294
South St. Louis city
Member since May 2007
70095 posts
Posted on 7/31/14 at 7:39 am to
I was never under the impression that Bulleit was supposed to be 'craft'. I just heard it was good, tried it and liked it.

Now, Redemption on the other hand sells their bottles with handwritten numbers on them indicating an aritisanal small-batch process. I feel duped for having bought into it.

Still though, I did like Bulleit better than I liked Redemption.
Posted by mworld938
Jax Beach
Member since Sep 2008
1626 posts
Posted on 7/31/14 at 7:43 am to
Great article OP. I am primarily a scotch drinker and hope that is still truthful and/or transparent.

What about Tito's boondock? My wife likes it. She was formally a Ketel drinker ($24 per bottle) and likes Tito's for ($18 per bottle). I figured Tito's capabilities could not match demand and something shady was being done to stock the shelves.
Posted by ProjectP2294
South St. Louis city
Member since May 2007
70095 posts
Posted on 7/31/14 at 7:46 am to
quote:

What about Tito's boondock? My wife likes it. She was formally a Ketel drinker ($24 per bottle) and likes Tito's for ($18 per bottle). I figured Tito's capabilities could not match demand and something shady was being done to stock the shelves


I'm interested in that as well. I rotate between Stoli and Tito's depending on which one is cheaper when I need to buy some vodka. I don't have a lot of brand loyalty, but both of those seem pretty smooth for the price point and since I mix vodka for screwdrivers and bloody marys, I'm not paying over $18 for a fifth.
Posted by Uncle JackD
Member since Nov 2007
58627 posts
Posted on 7/31/14 at 7:47 am to
quote:

And this is just about whiskey. I have bad news for all you Tito lovers...
Welllllllll....
Posted by Martini
Near Athens
Member since Mar 2005
48829 posts
Posted on 7/31/14 at 7:58 am to


Stick to the Cutty Shark and you'll be ok.
Posted by Fratastic423
Baton Rouge
Member since Feb 2007
5990 posts
Posted on 7/31/14 at 7:59 am to
I have always heard that Tito's doesn't mash its grain. Just buys neutral spirits and runs it through their still a couple of times.
Posted by Boondock544
30A
Member since Sep 2009
1863 posts
Posted on 7/31/14 at 8:00 am to
Sorry just woke up. Well...
A friend of mine from BR is in the process of opening a distillery. He traveled to Seattle for a week and attended a workshop about the distilling business. One of the days was learning about branding and marketing. The speaker was a former manager of the Tito's brand who left because "they haven't distiller a drop in years". They buy and bottle.

My jaw dropped but after thinking, I'm not surprised.
Posted by Boondock544
30A
Member since Sep 2009
1863 posts
Posted on 7/31/14 at 8:04 am to
Yes. And while watching Goodfellas.
Posted by ProjectP2294
South St. Louis city
Member since May 2007
70095 posts
Posted on 7/31/14 at 8:06 am to
quote:

The speaker was a former manager of the Tito's brand who left because "they haven't distiller a drop in years". They buy and bottle.


That's upsetting, because in the same time frame they stopped distilling their own spirits, the price point went up about $3.
Posted by Oenophile Brah
The Edge of Sanity
Member since Jan 2013
7540 posts
Posted on 7/31/14 at 8:14 am to
quote:

I was never under the impression that Bulleit was supposed to be 'craft'. I just heard it was good, tried it and liked it.

Exactly. An entire article intended to rustle jimmies.

quote:

It isn’t just small start-ups using MGP rye. Though Bulleit is owned by drinks behemoth Diageo, the highly touted brand maintains a craft whiskey vibe, especially Bulleit Rye. The brand’s website says that “High rye content has always been the signature of Tom Bulleit’s distinctive bourbon. It was only a matter of time before he created a rye whiskey.” But “creating” isn’t the same thing as “distilling,” and, as Bulleit Rye properly discloses on its back label, the whiskey in the bottle comes from Lawrenceburg, Indiana. -


The article acts as if Bulleit is misleading their customers, when in fact anyone who can read can see where it comes from.
Posted by Boondock544
30A
Member since Sep 2009
1863 posts
Posted on 7/31/14 at 8:15 am to
There's something wrong if the bulk of the business is marketing.

During Tales of the Cocktail I enjoyed calling out the hipsters on their "craft knowledge".

"Jack is too commercial man, Dickel Rye is the on bourbon in my Sazeracs." If only this article came out 2 weeks ago.. Dam

Hipsters..

What's scary is how we say all vodka is the same. Well what about bourbon to a certain degree?
Posted by LSUrme
CTC
Member since Oct 2005
5335 posts
Posted on 7/31/14 at 8:18 am to
This is not that surprising.

However, if a brand is buying bulk alcohol, then finishing it the way they want to at their facility and it tastes good, then does it matter?

:rolleyes
Posted by weaveballs1
Baton Rouge
Member since Jun 2010
3037 posts
Posted on 7/31/14 at 9:55 am to
I'm a little pissed High West does this. Went to the distillery in January and Campfire has since become one of my favorite whiskeys.
Posted by gmrkr5
NC
Member since Jul 2009
14886 posts
Posted on 7/31/14 at 10:25 am to
MGP and LDI make more rye than all of the other major distilleries in the country. I have less of a problem with this than NDPs buying stock from the big boys that doesn't pass QC
This post was edited on 7/31/14 at 10:26 am
Posted by Boondock544
30A
Member since Sep 2009
1863 posts
Posted on 7/31/14 at 12:36 pm to
Surprised this thread hasn't blown up
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