re: YETI puts IPO plan on ice

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It's an ok model I think if they keep selling them to suckers and keep coming out with enough new items. Not for a public company though. They're not going to show the constant growth. Just a guess.

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Yep. The cups were all the rage a few years ago at Christmas. It looked like they purposely limited supply to increase demand for a hot Christmas gift. People here were selling them on the facebook trading sites for like $75. For a $30 cup. And now that everyone has one or a knockoff, they come out with coated options, a mug with a handle, a massive water bottle with screw on lid, etc. I joke around with my wife about buying her one of those massive bottles since she drinks so much water, but I have no idea how they're selling any of them. Then they introduce different limited edition colors on the coolers. I like mine to have no colors.