re: Rovell raises an interesting question regarding Lonzo's eligibility

You're right they don't. But when you make BBB branded blue and gold shirts, it's blatantly obvious you are using Lonzo Ball's likeness to sell shirts.

With that said, I don't think that is something that should be illegal. Just like I didn't have an issue when Fournette's folks first had the buga shirts.

From their website:

quote:

---

ABOUT US BIG BALLER BRAND is a Lifestyle Apparel company founded on core family values, and inspired by the 3 Ball brothers from Chino Hills, California. Lonzo, LiAngelo, and LaMelo Ball are basketball players with Championship pedigree. We are always striving for excellence through strong work ethic, passion, and commitment to win as a team. Our company goal and purpose is to deliver the same qualities into the brand. We are dedicated to produce the highest quality products to build brand loyalty. Our mission is to provide a clothing line that is a reflection of what every Big Baller in the world expresses through what they wear. Trust Big Baller Brand as a Lifestyle for the latest in apparel fashion and design for any occasion. Welcome to our family.

---

Rovell really is asking a good question. How has this not been shut down by the NCAA yet?