re: Women's Basketball Costs

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How can UCONN be losing that much money? I thought they had great attendance and frequent sellouts. No one expects most women's basketball programs to make money but if UCONN is losing money someone is doing something wrong there.

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Cost vs. income

The highest price women's ticket is somewhere between ~$26-$30 (For the men it's around $45) I suppose you could argue UConn should be charging much more for WBB tickets, but I can't imagine they aren't charging as much as reasonably possible. Even for the best WBB program, paying $40 per ticket is probably unreasonable for most fans. Plus, I'm sure it's much cheaper to advertise with women's games vs. men's. There's much more exposure (once you bring in TV) in the men's game than the women's.

However, the COSTS aren't less just because it's female athletes. It costs the same to fly a women's team across the country and put them up in a hotel. It costs the same to turn the lights on in the arena, have people work the games, etc.