re: Update- NASCAR asks fans to refrain from display Confederate Flag @ Daytona

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does he not know his target audience? man....and how the hell did he get to be chairman of NASCAR?

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He knows his audience very well actually. The problem is he has to walk a fine line here. NASCAR is a sport that is highly reliant on sponsorship dollars. Without sponsorships the sport will not exist. It does not matter if the stands at every race are filled to capacity if TV and sponsors drop the sport will die. The sponsors that fly their names on these cars and the very "Sprint Cup" series itself has tens of millions more non NASCAR customers than customers that are fans. If NASCAR steps up and says "hell yes" we support the flag well then you would see a wholesale drop of sponsorship dollars which would be a death blow to the sport. The same for Dale Jr. He has more investments than just racing and those sponsors I was talking about fund his own teams he owns as do they for the #88 Hendrick car he drives. Can you imagine how fast the National Guard and Mountain Dew would have dropped them if he had come out in support. It's just a shame that this has come to what it is. Just a week before that psyco devil kid killed those innocent old folks this wasnt even on anyones radar. Very unfortunate.