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re: This graph shows WHY Bud went woke
Posted on 5/26/23 at 7:10 am to Eli Goldfinger
Posted on 5/26/23 at 7:10 am to Eli Goldfinger
quote:
Companies (many of them) are going woke BECAUSE they’re going broke (losing market share).
Seems like a bad choice to do it with the best selling beer in America, though. You obviously can't go the Bud Heavy route, but instead of having Peyton Manning slinging Michelob Ultra you could turn that into your unabashedly progressive brand.
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