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re: Question about securing logo and product names?
Posted on 1/9/23 at 6:55 am to Twenty 49
Posted on 1/9/23 at 6:55 am to Twenty 49
quote:
You can ask folks to sign a Confidentiality and Nondisclosure Agreement. They are often used when shopping around ideas for products, TV shows, etc.
I’d rather have the trademark first. The NDA’s are nothing but a piece of paper. Ask yourself, if someone like Kraft steals your idea, are you going to have the money to wage a legal battle with them? They have more attorneys on staff than the number of attorneys in Baton Rouge and have an endless piggy bank to fight you.
1
Posted on 1/9/23 at 8:16 am to Im4datigers
quote:
I’d rather have the trademark first.
That would be nice, but he said "all I have right now is a name and an idea for a logo and label." He's shopping for an artist to develop a logo that he would then trademark.
He could trademark just the name (if it qualifies) and do the symbol/design later. Either way, your point remains. Would he lawyer up and sue Kraft if they ripped off his idea, trademarked or not? The mark gives you a leg up, but it would still cost $$$ to fight.
You have to either protect yourself the best you reasonably can and proceed with your product/idea, or sit on it and do nothing because you can't afford the legal fees if someone steals it. Sometimes you have to take a chance.
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