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Message
re: ESPNs contract with the NBA
Posted on 3/21/17 at 10:48 pm to crazycubes
Posted on 3/21/17 at 10:48 pm to crazycubes
quote:
ESPN could of signed a 1 year deal. Simply put , Disney made a bad investment.
Aside from the fact that you're arguing a 1 year deal was possible (as if there was no competition for the rights), I don't agree that it was a bad investment. It may not be as lucrative as ESPN anticipated, but what's the cost of NOT doing the deal? ESPN kinda needs live sports
2
Posted on 3/22/17 at 9:45 am to AlexLSU
quote:
It may not be as lucrative as ESPN anticipated, but what's the cost of NOT doing the deal? ESPN kinda needs live sports
Bingo!
ESPN is the most expensive cable network per subscriber, by a wide margin. Without live sports, ESPN has no justification being able to charge those types of subscriber fees because people aren't going to pay that kind of money to watch nothing but Sportscenter and talk shows.
Posted on 3/22/17 at 11:00 am to AlexLSU
quote:
Aside from the fact that you're arguing a 1 year deal was possible (as if there was no competition for the rights), I don't agree that it was a bad investment. It may not be as lucrative as ESPN anticipated, but what's the cost of NOT doing the deal? ESPN kinda needs live sports
You and the other poster have a point, I'm sure the NBA would have went with the next 10 year offer. That being said, it seems dump to sign a contract that you know you will lose money on. I guess they thought that they could make it work .
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