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re: Twitter IPO

Posted on 11/5/13 at 10:19 am to
Posted by southernelite
Dallas
Member since Sep 2009
53274 posts
Posted on 11/5/13 at 10:19 am to
quote:

The problem with twitter vs Facebook is that Facebook has many more avenues to display ads(feed, side panels, etc).


Yeah, but a majority of people access the FB platform from the mobile app. That was why the IPO bombed, they were having an extremely hard time with pulling in revenues on the mobile platform, which is where they needed them from. FB has coped with that, and they've managed to cash in on the mobile ad revenue. Twitter will have to deal with the same issue, only thing, since FB has a much larger user base than Twitter, Twitter does have a growth opportunity in users to grow revenue, whereas FB's only option was to grow revenues per user since they are surely near market saturation.


ETA: didn't see barry's post. spot on.
This post was edited on 11/5/13 at 10:20 am
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