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re: SI's cover, 24 years ago today
Posted on 2/21/13 at 8:48 am to Smoke Green
Posted on 2/21/13 at 8:48 am to Smoke Green
quote:
i had forgotten that...didn't even know the story until a few years ago.
Right. It was at a time in college basketball when the shoe wars were just taking off. It was something that they didn't make a public statement over but behind the scenes it was HUGE. Back then, (when I was there) the programs received huge bucks for shoe brands. I'm not sure how its handled now.
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