They are just glad he doesn't live down here and won't come in and clean them out.
I swear, that Hardrock makes BANK. It is packed to the gills every weekend. There are a few dozen bars and clubs around it and it is a huge indoor/outdoor party scene with some high end restaurants and shopping (like Hugo Boss, Chanel, etc). Something for everyone there including constant events, concerts, MMA, etc. It has turned into the biggest single entertainment complex in all of South Florida in less than a decade and goes at it 24/7.
Also has a kick arse high limit room for table games and poker. No other casino in SF is anywhere as nice. People get liquored up and pass through the casino on the way out and drop a few hundred non fricking stop.
On the weekends, all the $25 tables are slammed so at about 10pm they convert half of them to $50 a hand, but people don't care and will constantly sit down at a $50 table with their last $100 bucks of the night to give away. Probably one of the most profitable casinos in the country as even the high limits room stays crowded up to $500 a hand.