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re: Salespeople... How much do you hate cold calling?

Posted on 8/4/14 at 1:43 pm to
Posted by TIGRLEE
Northeast Louisiana
Member since Nov 2009
31493 posts
Posted on 8/4/14 at 1:43 pm to
I used to love it when I sold ins.
Some of my biggest clients resulted from cold calls.

And by cold call I mean a face to face.. Not a phone call.

Matter of fact I used to have a weekly goal of selling one policy per week on a cold call.. Obv sometimes it would carry over from the previous week, but I was pretty good at it.
People in general like me.
Posted by FT
REDACTED
Member since Oct 2003
26925 posts
Posted on 8/4/14 at 1:44 pm to
quote:

White people in general like me.
FIFY
Posted by Golfer
Member since Nov 2005
75052 posts
Posted on 8/4/14 at 1:49 pm to
I've always had to do it as some component of my job. Either through email or phone. Pretty much second nature to me now. I used to have some key notes I'd use for a script. Now I just go with it.
Posted by TIGRLEE
Northeast Louisiana
Member since Nov 2009
31493 posts
Posted on 8/4/14 at 1:49 pm to
Luckily for me that's the majority.... It's a numbers business
This post was edited on 8/4/14 at 1:50 pm
Posted by Gotta have DeZeier
Turner Field
Member since Dec 2011
3011 posts
Posted on 8/4/14 at 1:56 pm to
quote:

FT


What do you sell?
Posted by FT
REDACTED
Member since Oct 2003
26925 posts
Posted on 8/4/14 at 1:57 pm to
Insurance (auto, home life, annuities, health, commercial; basically all the insurance ) and some financial products.
Posted by Golfer
Member since Nov 2005
75052 posts
Posted on 8/4/14 at 2:00 pm to
One of the things I've gotten good at is selling on the phone without actually "selling". My entire objective on the phone and in the first visits is to gain their trust and learn about them.

If you just shut up and let them talk you get some pretty valuable information.
Posted by FT
REDACTED
Member since Oct 2003
26925 posts
Posted on 8/4/14 at 2:01 pm to
quote:

If you just shut up and let them talk you get some pretty valuable information.
This. The single best question is "Why are you looking to buy [insert literally fricking any product here]?"

That's usually enough for them to talk for like 15 minutes about exactly what they want.
Posted by iknowmorethanyou
Paydirt
Member since Jul 2007
6546 posts
Posted on 8/4/14 at 2:02 pm to
Captive or independent?
Posted by FT
REDACTED
Member since Oct 2003
26925 posts
Posted on 8/4/14 at 2:03 pm to
Captive with a little bit of independence. We have a few extra companies since it's Louisiana and homeowners can be tough to write.
Posted by NewIberiaHaircut
Lafayette
Member since May 2013
11548 posts
Posted on 8/4/14 at 2:10 pm to
Serious question, if you don't like cold calling then why did you get into sales? My biggest customers all came from cold calling. I do the majority of cold calling in person unless I get a qualified referral then I'll make a phone call.
Posted by iknowmorethanyou
Paydirt
Member since Jul 2007
6546 posts
Posted on 8/4/14 at 2:11 pm to
That makes it a bit tougher. Most prospective customers prefer brokers to agents. Good luck!
Posted by FT
REDACTED
Member since Oct 2003
26925 posts
Posted on 8/4/14 at 2:11 pm to
Because frick Mondays.

And because I had a pretty solid book of business in Atlanta and I'm having to start over here. I don't mind it, I'd just rather build my book and start working with more referrals like I used to.
Posted by NewIberiaHaircut
Lafayette
Member since May 2013
11548 posts
Posted on 8/4/14 at 2:14 pm to
Starting over sucks! Good luck and hang in there.
Posted by Will Cover
St. Louis, MO
Member since Mar 2007
38533 posts
Posted on 8/4/14 at 2:41 pm to
Below are some tips that I share with my teams:

Use the customer's name. It encourages friendliness. And makes the prospect more agreeable to buying, i.e. the appointment from you.

Don't waste time. Be friendly, but be direct. Remember, people don't mind talking on the phone, but they do mind wasting time.

Clearly state the reason for your call. Use short statements, with open-ended questions designed to gain a response. Repeat important phrases and major points.

Listen to your prospect. It's not what you have to sell - it's what the customer wants to buy. Your prospect may have needs other than what you've discussed. You won't know that unless you listen.

Posted by NewIberiaHaircut
Lafayette
Member since May 2013
11548 posts
Posted on 8/4/14 at 2:45 pm to
quote:

Listen to your prospect. It's not what you have to sell - it's what the customer wants to buy. Your prospect may have needs other than what you've discussed. You won't know that unless you listen.



This! I always tell my prospects that I'm looking to earn their business and ask how I can best position myself to do so. Most of the time they will shoot straight and give me the roadtrack to earning their business.

Be respectful, be to the point, and ask for the business.
This post was edited on 8/4/14 at 2:47 pm
Posted by ThuperThumpin
Member since Dec 2013
7304 posts
Posted on 8/4/14 at 2:59 pm to
I've worked in purchasing for 10 years and sometimes its as awkward for me to receive your calls as it is for you to make it. The best way to get on my good side is to make an appointment or start the conversation over the phone with asking me if this is a good time to discuss business. Purchasers often have daily deadlines so respect for my time is really appreciated.
Posted by RocketTiger
Member since Mar 2014
1110 posts
Posted on 8/4/14 at 3:02 pm to
Depends on what you are selling.
Posted by FT
REDACTED
Member since Oct 2003
26925 posts
Posted on 8/4/14 at 3:02 pm to
quote:

or start the conversation over the phone with asking me if this is a good time to discuss business
I do this every. Single. Time.
Posted by stampman
Louisiana
Member since Oct 2006
4919 posts
Posted on 8/4/14 at 3:56 pm to
quote:

Phone Sales. Are. The. Freaking. Worst.

What ever happened to "do not call lists"? You get on one and the calls seem to increase!
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