I like the 3:25 pm kickoff time.
Not real sure why but it is my favorite time for a game.
Not an early noon/1 pm game, so the crowd has time to get in to it and you have time to recover from Saturday night LSU games
Not so late that you're exahausted going to work the next day when you're up till 2 am juiced off the adrenaline from the Saints kicking ass
That's my theory