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Vulture article: "What the hell is Mortdecai?"

Posted on 1/21/15 at 10:50 am
Posted by Augustus
North Carolina
Member since Sep 2006
8290 posts
Posted on 1/21/15 at 10:50 am
Pretty funny, but completely accurate. I still have no idea what this movie is about (it starts this week).



quote:

Mortdecai, who do you think you are? Seriously, I'm asking because I have no idea. Every day I walk by a poster for the film. Every day I'm newly baffled by how presumptuous it is. It's just a giant photo of a bright-eyed Johnny Depp wearing some fancy clothes and a twirled mustache, along with the following text:

JOHNNY DEPP IS MORTDECAI

MORTDECAI

JANUARY 23

That's it. If you read it out loud, you sound like a cult member proclaiming the imminent return of an ancient deity in the body of his human prophet: "Johnny Depp is Mortdecai! Mortdecai! January 23!" Oh, and there's tiny print directing us to MortdecaiTheMovie.com and the maddeningly vague hashtag #PartTimeRogue, but that small print raises more questions than it answers, really.

quote:

To offer substantive information about Mortdecai or its cinematic contents would go against what seems to be the foundational credo of the ad campaign: "Hey, America — it's your old friend, Mortdecai! Need we say more?" But Mortdecai is no friend of mine. They're acting like Mortdecai is some kind of major franchise that we're already supposed to be jazzed about. Maybe I'm living in a bubble, but I have never met a single person who has any prior knowledge of — let alone name-brand recognition of — Mortdecai. And yet, here they are, acting like we're all already onboard with Mortdecai.

quote:

Sure, some of the posters have a little bit of exposition. Some of them are individual pictures of the stars with the mustache, with tidbits of info about the characters they play — but it's always in relation to Mortdecai. "OLIVIA MUNN IS SEDUCING MORTDECAI," "GWYNETH PALTROW IS MARRIED TO MORTDECAI," and so on. There's one where Depp is reclining on a chaise-lounge while Paltrow stands above him, and it has a tagline: "SOPHISTICATION HAS A NAME. MORTDECAI." Does the ad team think we're all going to clamor to find out more about this rando because he's "sophisticated"? Do they think we're all wandering the streets, desperate to learn more about movie characters who are sophisticated?

Full article.
Posted by MasCervezas
Ocean Springs
Member since Jul 2013
7958 posts
Posted on 1/21/15 at 10:53 am to
i don't know why, but I hope this movie fails miserably. Looks so damn stupid
Posted by Esquire
Chiraq
Member since Apr 2014
11593 posts
Posted on 1/21/15 at 10:54 am to
quote:

i don't know why, but I hope this movie fails miserably. Looks so damn stupid


I have the same thought about that Jupiter movie with Mila Kunis, Channing Tatum and Boromir/Ned.
Posted by LSUBoo
Knoxville, TN
Member since Mar 2006
101919 posts
Posted on 1/21/15 at 11:01 am to
I'm vaguely aware of Mortdecai being a literary character.

That's all.

I will not be going to see it, and yes it looks retarded based on just the posters.
Posted by Dr. Shultz
Baton Rouge, La
Member since Jun 2013
6391 posts
Posted on 1/21/15 at 11:06 am to
Kind of seems like a newer Pink Panther to me
Posted by IPlayedGreatTonight
New Orleans, LA
Member since Mar 2012
1381 posts
Posted on 1/21/15 at 11:09 am to
so wait, let me get this straight.

Johnny Depp is playing some type of weird, off-kilter character?
Posted by timbo
Red Stick, La.
Member since Dec 2011
7315 posts
Posted on 1/21/15 at 11:14 am to
Whenever you see a movie with big stars coming out in January, the safe bet is just to assume it's awful.

That doesn't apply to Oscar-bait movies that premiere in New York and Los Angeles around Christmas, then get rolled out across the rest of the U.S. -- like American Sniper.
Posted by guedeaux
Tardis
Member since Jan 2008
13609 posts
Posted on 1/21/15 at 11:14 am to
quote:

Mortdecai is a 1970s series of four comic thriller novels written by English author Kyril Bonfiglioli. The book series deals with the picaresque adventures of a dissolute aristocratic art dealer named Charlie Mortdecai, accompanied on his adventures by his manservant Jock. The books consisted of Don't Point That Thing at Me, Something Nasty in the Woodshed, After You with a Pistol and The Great Moustache Mystery.[1] The books have been translated into several languages including Spanish, French, Italian, German and Japanese. First published in the 1970s, the novels have since attained cult status.[2][3]

Bonfiglioli's style and novel structure have often been favourably compared to that of P. G. Wodehouse, Mortdecai and his manservant Jock Strapp being described[by whom?] as bearing a fun-house mirror relation to Wodehouse's Wooster and Jeeves. The author makes a nod to this comparison by having Mortdecai reference Wodehouse in the novels.
Posted by Tiger inTampa
Tampa, FL
Member since Sep 2009
2171 posts
Posted on 1/21/15 at 12:12 pm to
quote:

Kind of seems like a newer Pink Panther to me


I'm with you on that Doc. First time I caught the trailer it was right in the middle and thought it was for a P.P. reboot.
Posted by TigerMyth36
River Ridge
Member since Nov 2005
39730 posts
Posted on 1/21/15 at 12:16 pm to
quote:

I have the same thought about that Jupiter movie with Mila Kunis, Channing Tatum and Boromir/Ned.
Don't worry, this has epic fail written all over it. Dang thing has been delayed forever so it must be a massive pile of garbage.
Posted by timbo
Red Stick, La.
Member since Dec 2011
7315 posts
Posted on 1/21/15 at 12:19 pm to
quote:

Don't worry, this has epic fail written all over it. Dang thing has been delayed forever so it must be a massive pile of garbage.


Don't care. Imma get good and fricked up and watch the shite out of it on HBO in 9 months.
Posted by Thurber
NWLA
Member since Aug 2013
15402 posts
Posted on 1/21/15 at 12:25 pm to
That's what I thought too. An inspector Cluseau type character
Posted by ladytiger118
Member since Aug 2009
20922 posts
Posted on 1/21/15 at 12:43 pm to
The commercials for this movie leave me even more clueless than before I watched them.
Posted by PowerTool
The dark side of the road
Member since Dec 2009
21153 posts
Posted on 1/21/15 at 12:59 pm to
I had the opposite impression. It's not that they think we know who Mortdecai is, it's that they think it's enough to simply say "Johnny Depp" and the name of the movie. The TV spots aren't much better than the posters.
Posted by Cooter Davenport
Austin, TX
Member since Apr 2012
9006 posts
Posted on 1/21/15 at 3:53 pm to
Anyone here seen "What's Eating Gilbert Grape?"

Depp plays a normal guy in it. No weird beards or mustaches, no makeup, no facial contortions, no bizarre mannerisms.

It's remarkable.

Does Depp not get that he's now super typecast? Super annoyingly typecast at that? Or does he just not care?
Posted by Bham4Tide
In a Van down by the River
Member since Feb 2011
22091 posts
Posted on 1/21/15 at 5:58 pm to
I'm shocked - no reviews yet on RT.

Posted by gatorprincess815
Founder of Tim Tebow Fan Club.
Member since Jul 2009
18452 posts
Posted on 1/21/15 at 6:00 pm to
This movie looks stupid as frick.
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