I love how people ask these types of questions but never evaluate an annual or quarterly statement
How do you know an individual won't due his due diligence before he actually invests in a security?
Most people here are just asking questions to get some advice from people in a public forum. I doubt if the OP will run out this morning and buy 20k worth of BAC on the opinion of anyone around here. I like the money board because its maybe the sanest board on this site. Please don't come in here with the rantard virus. I think its contagious.
Dude, pull the earnings report for the past few years. Figure out how the company is vested. Are they keeping large liquidity ratio? Are they tied up in hard assets? What's the income statement look like? 2013 was a rebound year and should probably be marginalized in your 5 yr trend analysis
I hate to be the one to burst your bubble pal. Many small fortunes have been made by ordinary people who just bought a big blue chip stock and held it for 20 or 30 years without ever analyzing an earnings report. Most people can't understand all that jargon and just invest on a gut feeling.
Thanks for trying to help all of us broke cajuns with all of your knowledge of financial markets. I have to go check my alligator traps now.