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Started By
Message
McDonalds unveils new, stupid slogan
Posted on 10/31/14 at 12:03 pm
Posted on 10/31/14 at 12:03 pm
Lovin' beats hatin'
I'd say impulsive and unnecessarily contentious, but that's just me.
quote:
No one wants to be reminded of hate while chowing down on a burger, meaning many consumers will be "thrown off" from the long-lived "I'm Lovin' It" slogan, Piyush Kumar, an assistant professor at the University of Georgia's Terry College of Business told CBS MoneyWatch, noting that the new purported slogan is "negative" and "emotion-laden."
I'd say impulsive and unnecessarily contentious, but that's just me.
Posted on 10/31/14 at 12:04 pm to UL-SabanRival
They should bring back "put a smile on"
Posted on 10/31/14 at 12:05 pm to UL-SabanRival
They won't even spell their slogan correctly......
Clearly this is going after the urban audience.
Clearly this is going after the urban audience.
This post was edited on 10/31/14 at 12:08 pm
Posted on 10/31/14 at 12:05 pm to UL-SabanRival
quote:
Lovin' beats hatin'
I wonder who came up with this...
Posted on 10/31/14 at 12:07 pm to UL-SabanRival
It should be Fattin' beats Datin'
Posted on 10/31/14 at 12:07 pm to UL-SabanRival
So am I "hatin" when I say McDonalds gives me violent diarrhea? I don't want to step on any toes.
Posted on 10/31/14 at 12:08 pm to UL-SabanRival
quote:
the fast-food giant fights to retain customers and was recently named as the restaurant serving America’s worst-tasting burger.
should change the burger not the slogan
Posted on 10/31/14 at 12:08 pm to UL-SabanRival
Can't wait to hear it in a commercial where a black girl, a kinda black girl and an asian girl are sitting on a sofa on a rooftop somewhere and a kinda black guy and a white guy show up with a bag of McDonalds, which kicks off the afternoon rooftop party.
Posted on 10/31/14 at 12:09 pm to UL-SabanRival
quote:
Lovin' beats hatin'
But nothin' beats batin'
Posted on 10/31/14 at 12:11 pm to UL-SabanRival
It makes me think of the line in the Ghostbusters theme song "bustin' makes me feel good."
Posted on 10/31/14 at 12:24 pm to UL-SabanRival
Yeah, unless they make the food better, the only demographics they're going to appeal to are kids, broke teens, adult man-children who don't eat vegetables, and homeless people who need a booth to slump over in.
Posted on 10/31/14 at 12:25 pm to UL-SabanRival
I'm Lovin It, I am surprised it has lasted the 10+ years it has, its terrible
But if Lovin' Beats Hatin' truly is the new slogan it just goes to prove beyond a shadow of a doubt that poor, ghetto blacks are their primary target demo.
But if Lovin' Beats Hatin' truly is the new slogan it just goes to prove beyond a shadow of a doubt that poor, ghetto blacks are their primary target demo.
Posted on 10/31/14 at 12:52 pm to UL-SabanRival
The real question to ask is...
HOW THE frick do these idiots get major decision-making jobs at these large companies?
Any second year undergrad Marketing major could tell them this is an idiotic idea.
I see this shite daily from companies in my market and I just shake my head. frick, I think I should quit consulting work and just start sending in resumes for CEO jobs. If these assclowns can get hired maybe I can walk into a multi-million a year top job.
HOW THE frick do these idiots get major decision-making jobs at these large companies?
Any second year undergrad Marketing major could tell them this is an idiotic idea.
I see this shite daily from companies in my market and I just shake my head. frick, I think I should quit consulting work and just start sending in resumes for CEO jobs. If these assclowns can get hired maybe I can walk into a multi-million a year top job.
Posted on 10/31/14 at 1:26 pm to UL-SabanRival
In the '90s I read in USA Today that 25% of all black people in America eat at McDonald's at least once a week.
A few years ago I was eating at a hospital cafeteria. Cliches notwithstanding, the food wasn't bad at all. There was baked chicken and fish. Chicken fried steak with country gravy. They even had some passable gumbo. Not flavored like a gourmet would insist on (hospitals force you to add your own salt and pepper, for obvious reasons) but certainly edible.
Some black guy was standing near the checkout chatting up the cashier. He finally left, but only after announcing in a loud voice, "I'm goin' to McDonald's and get me sumpin' to EAT!"
A few years ago I was eating at a hospital cafeteria. Cliches notwithstanding, the food wasn't bad at all. There was baked chicken and fish. Chicken fried steak with country gravy. They even had some passable gumbo. Not flavored like a gourmet would insist on (hospitals force you to add your own salt and pepper, for obvious reasons) but certainly edible.
Some black guy was standing near the checkout chatting up the cashier. He finally left, but only after announcing in a loud voice, "I'm goin' to McDonald's and get me sumpin' to EAT!"
Posted on 10/31/14 at 1:34 pm to UL-SabanRival
The article referred to McDonalds as the struggling burger chain. Isn't McDonalds number one in sales for all fast food restaurants in America. They can't be struggling too much.
Posted on 10/31/14 at 1:58 pm to UL-SabanRival
Ba da ba ba BAH I'm lovin' this shite!
Posted on 10/31/14 at 2:31 pm to UL-SabanRival
quote:
Lovin' beats hatin'
If you own any McD's stock, sell now. That tags line is gonna do some serious damage to sales.
Posted on 10/31/14 at 3:04 pm to UL-SabanRival
Have it your way, bitch
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