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re: Your ‘Craft’ Rye Whiskey Is Probably From a Factory Distillery in Indiana

Posted on 7/31/14 at 8:00 am to
Posted by Boondock544
30A
Member since Sep 2009
1863 posts
Posted on 7/31/14 at 8:00 am to
Sorry just woke up. Well...
A friend of mine from BR is in the process of opening a distillery. He traveled to Seattle for a week and attended a workshop about the distilling business. One of the days was learning about branding and marketing. The speaker was a former manager of the Tito's brand who left because "they haven't distiller a drop in years". They buy and bottle.

My jaw dropped but after thinking, I'm not surprised.
Posted by ProjectP2294
South St. Louis city
Member since May 2007
70529 posts
Posted on 7/31/14 at 8:06 am to
quote:

The speaker was a former manager of the Tito's brand who left because "they haven't distiller a drop in years". They buy and bottle.


That's upsetting, because in the same time frame they stopped distilling their own spirits, the price point went up about $3.
Posted by BooDreaux
Orlandeaux
Member since Sep 2011
3300 posts
Posted on 7/31/14 at 7:08 pm to
quote:

The speaker was a former manager of the Tito's brand who left because "they haven't distiller a drop in years". They buy and bottle.

My jaw dropped but after thinking, I'm not surprised.


Our show has been working with Tito's for a number of years now and I thought I knew this was patently false, so I reached out to Tito's corporate and sent them the link to this whole thread.

Here is the response: “Obviously, some people have been delivered some poor information concerning Tito’s Handmade Vodka. I can assure you that Tito’s Handmade Vodka is 100% Distilled and Bottled at the Mockingbird Distillery in Austin, Texas and they do not buy a drop of liquor from anyone at any stage of distillation. The distillery is celebrating its 17th year of continuous production this year. It is 6 times pot distilled and made from 100% American Yellow Corn. No “manager” has left Tito’s Handmade Vodka so the claim that a “Manager stated that they haven’t distilled a drop in years” is completely false. In fact, the distillery is adding more pot stills to make more of their high quality, American made brand.”


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