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Study shows that the Miami Heat have the most loyal fanbase in the NBA
Posted on 4/17/13 at 7:39 pm
Posted on 4/17/13 at 7:39 pm
quote:
South Florida sports fans get a bad rap, especially during baseball season. But a brand research firm said Tuesday that the Miami Heat have the most loyal fans in the NBA (even if it takes until the second quarter of Heat games for the lower bowl of the American Airlines Arena to fill up completely).
Brand Keys released its latest NBA fan loyalty index at Forbes.com on Tuesday, and the Heat jumped from the #6 spot in 2012 to the top, dethroning 2012 list-leader San Antonio.
Rounding out the top five (the Spurs were #2) were the New York Knicks, Boston Celtics, Oklahoma City Thunder and Brooklyn Nets (the Thunder and Nets tied for fifth).
The list was compiled after interviewing local fans throughout the league. Opinions on four metrics were used to develop each team's loyalty ranking.
LINK
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Posted on 4/17/13 at 7:40 pm to Bench McElroy
LOL
Posted on 4/17/13 at 7:41 pm to Bench McElroy
Posted on 4/17/13 at 7:41 pm to Bench McElroy
It should be some crappy team
This post was edited on 4/17/13 at 7:54 pm
Posted on 4/17/13 at 7:42 pm to Bench McElroy
If you traded the Heat's roster for the Hornicans, that study would say that we have the most loyal fan base.
Posted on 4/17/13 at 7:42 pm to Bench McElroy
Posted on 4/17/13 at 7:43 pm to Bench McElroy
quote:
The four metrics are "Pure Entertainment" (how exciting a team's style of play is), "Authenticity" (how well players play as a team), "Fan Bonding" (the number of players on a team that are "particularly respected and admired"), and "History and Tradition."
Posted on 4/17/13 at 7:44 pm to Bench McElroy
quote:
Miami Heat have the most loyal fanbase in the NBA
quote:
the Thunder and Nets tied for fifth
This is literally the worst study in the history of the world. One team moved there 1 year ago ,another 5 years ago, and the other has 50% of its fans jumping on the bandwagon 3 years ago.
Posted on 4/17/13 at 7:45 pm to Bench McElroy
The four metrics are:
1)Pure Entertainment
2)Authenticity
3)Fan Bonding
4)History and Tradition
1)Pure Entertainment
2)Authenticity
3)Fan Bonding
4)History and Tradition
Posted on 4/17/13 at 7:47 pm to TigerintheNO
Miami's tradition is bringing in NBA Historical Top 50 FAs and winning 2 championships.
It doesn't go beyond that..
It doesn't go beyond that..
This post was edited on 4/17/13 at 7:48 pm
Posted on 4/17/13 at 7:47 pm to Bench McElroy
What in the frick?
Posted on 4/17/13 at 7:48 pm to Bench McElroy
quote:
The list was compiled after interviewing local fans throughout the league.
Posted on 4/17/13 at 7:49 pm to okietiger
LMAO
Posted on 4/17/13 at 7:53 pm to okietiger
Quite possibly the worst metrics ever used in a study?
Posted on 4/17/13 at 7:55 pm to Bench McElroy
quote:
the Miami Heat have the most loyal fanbase in the NBA
Posted on 4/17/13 at 7:55 pm to TigerintheNO
I would like further explanation of those metrics and how they were applied to the study.
Posted on 4/17/13 at 7:58 pm to Bench McElroy
Posted on 4/17/13 at 8:19 pm to lighter345
Jumping from #6 to #1 in one year is the opposite of loyal.
Posted on 4/17/13 at 8:40 pm to Bench McElroy
Been a fan since the Miami Area days 
OG
Seriously, if the Heat sucked our fans would never go.
OG
Seriously, if the Heat sucked our fans would never go.
This post was edited on 4/17/13 at 8:41 pm
Posted on 4/17/13 at 8:41 pm to Bench McElroy
Did wade conduct the survey?
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