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Started By
Message
Google Glass essentially flopped...
Posted on 2/1/15 at 1:13 pm
Posted on 2/1/15 at 1:13 pm
Page and Brin paid countless bloggers and whipped up a frenzy of PR touting it. They sold it to the public, developers and the media as a replacement for smartphones, which were said to emasculate men by requiring them to endlessly tap Inanimate slabs of glass and plastic.
Now we hear it's pivoting and on hold or pause or whatever.
I've seen a few people here spin what seems to be the latest misstep by Google as something that was always viewed with "the long run" in mind.
Why would you hype Glass this much initially only to shelve it and tal about pivoting your effort and somehow say this was always the goal? I mean, Google will learn a ton from this. They have so much data and experience from the process it will undoubtedly help them down the road in many ways.
But why are people acting like this is some win for Google? I just don't see it. But I'm open to someone convincing me.
Now we hear it's pivoting and on hold or pause or whatever.
I've seen a few people here spin what seems to be the latest misstep by Google as something that was always viewed with "the long run" in mind.
Why would you hype Glass this much initially only to shelve it and tal about pivoting your effort and somehow say this was always the goal? I mean, Google will learn a ton from this. They have so much data and experience from the process it will undoubtedly help them down the road in many ways.
But why are people acting like this is some win for Google? I just don't see it. But I'm open to someone convincing me.
Posted on 2/1/15 at 1:50 pm to GFunk
"Doesnt matter, had Sex" comes to mind.
No real failure unless they went out of business, so.....
No real failure unless they went out of business, so.....
Posted on 2/1/15 at 2:50 pm to tt54l32v
quote:
No real failure unless they went out of business, so.....
Well that isn't true but I would agree that it wasn't necessarily a failure. I doubt Google expected millions of people to be wearing google glasses at this point.
Posted on 2/1/15 at 4:50 pm to tt54l32v
quote:
No real failure unless they went out of business, so.....
The apple watch could sell 100x better and people would call it a flop.
Posted on 2/1/15 at 6:44 pm to GFunk
I don't think people are ready for the privacy violation possibilities that Glassholes could unleash on us.
Take away the camera that takes video and pictures and it may get a better reception.
Google underestimated how paranoid people would be about this thing.
Take away the camera that takes video and pictures and it may get a better reception.
Google underestimated how paranoid people would be about this thing.
Posted on 2/1/15 at 7:59 pm to Jimbeaux28
quote:
Google underestimated how paranoid people would be about this thing.
That and I hate sunglasses and dont wear normal glasses. So $1500 for a pair of fake glasses that has a camera is a little bit much.
Posted on 2/1/15 at 9:30 pm to GFunk
Google is a black swan factory, they've always had more flops than successes because they're always swinging for the fences. It seems like the biggest negative to Glass was the reaction of other people to Glass users. Seems like the world isn't ready to be on camera 24/7 and potentially be the next funny meme or layman version of the celebrity crotch shot, so I think any similar tech is doomed to fail until we break down more barriers to expectations of privacy, which we sadly are in the middle of doing.
Posted on 2/1/15 at 9:46 pm to GFunk
quote:
They sold it to the public, developers and the media as a replacement for smartphones,
Posted on 2/1/15 at 10:00 pm to TigerBait1127
quote:
TigerBait1127
quote:
LINK /
Who was at TED advocating Glass replacing smartphones again?
@ you.
Posted on 2/1/15 at 10:07 pm to GFunk
Instead of laughing with you, I'm now laughing at you
Also, from your own article:
Also, from your own article:
quote:
However, not even Sergey Brin is convinced.
Last week, while laying out the reasons Glass will replace smartphones, he gave a pretty strong justification for why no-one outside the Valley will put these things on their heads – they distract you from the conversation in front of your eyes. They will destroy relationships. “”It’s by no means a done deal yet,” Brin said at last week’s TED talk.
This post was edited on 2/1/15 at 10:09 pm
Posted on 2/2/15 at 12:04 am to GFunk
quote:It's a goddamned computer you wear on your head. How could that be anything but a "long run" project? No misstep, no spin necessary.
I've seen a few people here spin what seems to be the latest misstep by Google as something that was always viewed with "the long run" in mind.
quote:Integrating technology deeper into our lives has always been the goal, with Glass as a first step. Why are you making up this false narrative to shoot down?
Why would you hype Glass this much initially only to shelve it and tal about pivoting your effort and somehow say this was always the goal?
quote:Yeah, that's what they do.
I mean, Google will learn a ton from this. They have so much data and experience from the process it will undoubtedly help them down the road in many ways.
quote:Who is acting like it's a win? It is still very early in the game.
But why are people acting like this is some win for Google?
quote:I don't know exactly what you want to be convinced of, but here goes nothing.
But I'm open to someone convincing me.
Surely you agree that Google is a data-driven company. How would you suggest they acquire data about a market that does not exist yet, if not by creating a product and putting it out there? Early PDA's in the 90s didn't exactly sell like hotcakes, but they sparked an industry that led to today's smartphones. They created a set of goals for the component technologies to work toward. Those early products were what was possible with the tech of the day. Batteries, touchscreens, cell networks, efficient processors... everything improved to the point that smartphones could really take hold. Where would the industry be without the early pioneers creating what we might call "flops"? Who knows? I look at Glass the same way. There is little doubt in my mind that we are progressing toward tech that gets information to us faster and faster. Short of uploading it directly to our brains, it's hard to imagine a faster way than having it right in front of your face. So Google created a product that did just that. Now they know what worked, what didn't, what obstacles need to be overcome, and they have an idea of what techs need to improve, and possibly what as yet unthought of techs may need to be developed.
So where is the misstep? Should Google be embarrassed by Glass?
Posted on 2/2/15 at 12:41 am to Korkstand
quote:
Surely you agree that Google is a data-driven company. How would you suggest they acquire data about a market that does not exist yet, if not by creating a product and putting it out there? Early PDA's in the 90s didn't exactly sell like hotcakes, but they sparked an industry that led to today's smartphones. They created a set of goals for the component technologies to work toward. Those early products were what was possible with the tech of the day. Batteries, touchscreens, cell networks, efficient processors... everything improved to the point that smartphones could really take hold. Where would the industry be without the early pioneers creating what we might call "flops"? Who knows? I look at Glass the same way. There is little doubt in my mind that we are progressing toward tech that gets information to us faster and faster. Short of uploading it directly to our brains, it's hard to imagine a faster way than having it right in front of your face. So Google created a product that did just that. Now they know what worked, what didn't, what obstacles need to be overcome, and they have an idea of what techs need to improve, and possibly what as yet unthought of techs may need to be developed.
So where is the misstep? Should Google be embarrassed by Glass?
ALL OF THIS
Posted on 2/2/15 at 12:53 am to Korkstand
Sums it up perfectly.
There's always a motive behind threads like these. It otherwise makes no sense to declare something a flop in its infancy and completely ignore the actual innovation and purpose behind it. A flop is something that is decidedly ignored by the market, goes away, and doesn't come back before it's superseded by a different and superior or universally accepted solution. Ignored is an important word here, because Google glass was the opposite of ignored.
quote:
So where is the misstep? Should Google be embarrassed by Glass?
There's always a motive behind threads like these. It otherwise makes no sense to declare something a flop in its infancy and completely ignore the actual innovation and purpose behind it. A flop is something that is decidedly ignored by the market, goes away, and doesn't come back before it's superseded by a different and superior or universally accepted solution. Ignored is an important word here, because Google glass was the opposite of ignored.
Posted on 2/2/15 at 9:13 am to ILikeLSUToo
So how was Apple able to put a phone and tablet out there without a similar experience I wonder?
Posted on 2/2/15 at 9:15 am to TigerBait1127
quote:
TigerBait1127
He was at TED, talking about how Glass would replace smartphones. If you actually quote the section then I'm guessing you agree. You laughed when I mentioned that they touted it as a replacement for smartphones.
They did just that. My response was directed at you in light of Google-all the way up to one of their cofounders-doing exactly what I said they were doing, which you laughed at. I'm guessing the inference in the emoticon was that you were saying they weren't actually doing that.
Posted on 2/2/15 at 9:17 am to GFunk
quote:
I've seen a few people here spin what seems to be the latest misstep by Google
"misstep"
Posted on 2/2/15 at 9:18 am to GFunk
quote:
So how was Apple able to put a phone and tablet out there without a similar experience I wonder?
It's people like you that drag the board down
Posted on 2/2/15 at 9:22 am to TigerinATL
quote:
TigerinATL
quote:
It's people like you that drag the board down
Had Apple not had its hooks into me since I first transferred all my online music from .mp3's and the HD on my laptop back in 2005 when I got my first iPod Mini, I would've tried Google by now. The ecosystem itself-along with my familiarity with it-are just too much to turn away from at this point.
But I use the fire out of G-Mail. Google Maps for personal and professional use. Same with Google Search, images.google, translate.google, and even goo.gl.
I don't hate Google. I just find it interesting that Google seems to have fanbois that will explain away an obvious misstep or false start or failure/flop as quickly as they accuse Apple's own fanbois.
Just interesting how it works.
Posted on 2/2/15 at 9:30 am to GFunk
Fanboys fighting each other is a battle we all lose.
Glass is definitely a commercial failure, but it is questionable if the project ever reached the stage of having commercial goals. Google's #1 product is user data and they are constantly looking for new ways to get it. Another flop of Google's was Wave. It attempted to combine chat/email/blogging all into one app. It Flopped, but I'm pretty sure it's components/lessons moved on to various Google Plus parts, another commercial failure, but not a user data acquisition failure as evidenced by breaking up Plus into multiple separate apps that people did find useful and continue to use and allow Google to access their personal data. So that is 2 flops that still furthered Google towards their end goal. Glass may have been a flop, but that doesn't mean it wasn't/won't be useful to Google.
Glass is definitely a commercial failure, but it is questionable if the project ever reached the stage of having commercial goals. Google's #1 product is user data and they are constantly looking for new ways to get it. Another flop of Google's was Wave. It attempted to combine chat/email/blogging all into one app. It Flopped, but I'm pretty sure it's components/lessons moved on to various Google Plus parts, another commercial failure, but not a user data acquisition failure as evidenced by breaking up Plus into multiple separate apps that people did find useful and continue to use and allow Google to access their personal data. So that is 2 flops that still furthered Google towards their end goal. Glass may have been a flop, but that doesn't mean it wasn't/won't be useful to Google.
Posted on 2/2/15 at 9:32 am to GFunk
quote:
Google seems to have fanbois that will explain away an obvious misstep or false start or failure/flop as quickly as they accuse Apple's own fanbois.
not so fast.
i regularly fuss about google stuff that doesn't work right ALL THE TIME.
others do as well.
but calling glass a 'misstep' when the whole objective is to push the concept of 'personal technology' in a new direction instead of a phone is completely wrong.
A. google got the publicity they wanted..people went crazy over this in the press.
B. google got the feeback they wanted in actual NEW LAWS written, TSA response, new 'rules' in restaurants and endless debates about this intrustive technology.
first and foremost google glass v1.0 was never designed to be a mass-marketed product.
it was designed EXACTLY to elicit the type of response that it received.
now google is furiously coming up with 'glass v2' and it may not even be glasses! the furor over illegally recording movies and 'disctracted driving' lawsuits provided google with a WEALTH of information so their next beta test will take these factors into account.
misstep? hardly.
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