Why did Facebook become more popular than MySpace?

Teenage girls killed myspace by posting songs and decorating their pages, etc.

Exclusivity by needing a .edu email to register.

Now Facebook = myspace

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Exclusivity by needing a .edu email to register.

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This, at first.

Now I think the uniformity of it helps. If I'm clicking through I don't have to see someone's terrible background and a shitty song doesn't start playing.

Except now FB will auto-play videos in the news feed, but you can disable that, same as you could disable the songs on MySpace, which I just assume everyone did.

1) Spamming was a huge problem for Myspace users.

2) Myspace let people decorate their pages with sparkles, strange music, etc. There is no better proof that the average person has terrible designer skillz than Myspace.

The layout is probably the biggest reason for its success. FB was clean and simple and uncluttered.

The exclusivity was a big deal for me. It was a network for a specific group. Only .edu college students could join. So a network of like-minded/aged people like "me".

Also, in the beginning, it was incredibly useful for connecting with people in your classes. You could actually load your schedule into FB. Automatically linking you to the people in your class. It was the digital "creeper" that wasn't frowned upon. See a hot chick in a class, could check that class on FB as put a name/info to her face. Then try to hook up (poke, friend request). It was an infant version of Tinder.

exclusivity created forced scarcity and made it look shiny. this had a double benefit b/c once it hit your college, EVERYONE got on, so you already had your own friends around you. most people of that era saw interacting online as weird as shite, so signing up and having all the people you know on there made it easier to transition.

FB was much better coded and we were all about smooth tech that sacrificed what we could do on it (see: apple's resurgence in the same time)

All I know is I met tons if girls on MySpace 10 years ago....
Got old after I got into a relationship and faded away.
That was the end of my social network days.

All the different games on FB plus Instagram Pinterest yikyak etc has over saturated the whole social media. It's too much technology for me personally
I prefer the simple things in life though.

I'm in my 30s and way past the phase of being embarrassed by my parents, but good God the 45-65 demo has ruined Facebook for me. You can't post a witty comment on your feed without them commenting something like "huh? I don't get it?"

I'm waiting for the day when Facebook has a feature where you can disable people commenting on your posts.