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re: Ford lost $40K on every EV it sold

Posted on 4/25/24 at 11:57 am to
Posted by VetteGuy
Member since Feb 2008
28164 posts
Posted on 4/25/24 at 11:57 am to
And Tesla lost a ton of money on every car when started, too.

New tooling, new parts, new assembly lines; those all cost a ton of money.

I
Posted by 4x4tiger
Louisiana
Member since Feb 2006
2836 posts
Posted on 4/25/24 at 12:02 pm to
quote:

Over a billion dollars in losses


Carry on
Posted by kywildcatfanone
Wildcat Country!
Member since Oct 2012
119120 posts
Posted on 4/25/24 at 12:10 pm to
Now do their profits on everything else they sell
Posted by Oilfieldbiology
Member since Nov 2016
37492 posts
Posted on 4/25/24 at 12:19 pm to
Companies operate at initial losses on new technology all the time. It all depends on the business case and the math used in the forecasts for the financial situations as to wether banks will lend the money.
Posted by TexasTiger27
San Marcos Tx
Member since Sep 2016
386 posts
Posted on 4/25/24 at 12:29 pm to
Here in Austin, a news station interviewed an owner of Dealership and he said they can not sell them and they are taking up room on their lots. The government won't let them send them back and there's another order of them coming in. They wanted to cancel any more but government said they would be fined if they didn't except them. What a mess we have in our country . Trying to force everyone to do what they don't want to do is NOT the American way.
Posted by LSUFanHouston
NOLA
Member since Jul 2009
37084 posts
Posted on 4/25/24 at 12:37 pm to
quote:

The government won't let them send them back and there's another order of them coming in. They wanted to cancel any more but government said they would be fined if they didn't except them.


That sounds like a pile of lies.
Posted by billjamin
Houston
Member since Jun 2019
12490 posts
Posted on 4/25/24 at 12:38 pm to
quote:

The government won't let them send them back

que?
Posted by SoFla Tideroller
South Florida
Member since Apr 2010
30095 posts
Posted on 4/25/24 at 12:39 pm to
quote:

That sounds like a pile of lies.


What federal government are you familiar with???
Posted by East Coast Band
Member since Nov 2010
62766 posts
Posted on 4/25/24 at 12:43 pm to
Excellent way to beg for a government bail out without actually asking for one
This post was edited on 4/25/24 at 12:43 pm
Posted by tgrmeat
Member since Sep 2020
4340 posts
Posted on 4/25/24 at 12:51 pm to
Maybe the government will offset their losses with our tax dollars.
Posted by bad93ex
Member since Sep 2018
27170 posts
Posted on 4/25/24 at 12:51 pm to
The Ford Lightning and Mustang Mach-E are both massive fricking turds, Ford has it's head so far up it's arse with their vehicle lineup. Got rid of all the sedans and double down on making stupid SUVs in every size.
Posted by Drop4Loss
Birds Eye Of Deaf Valley
Member since Oct 2007
3860 posts
Posted on 4/25/24 at 12:55 pm to
Dont matter

Biden will just right em a check.

Posted by Tasseo
Member since Feb 2024
568 posts
Posted on 4/25/24 at 1:02 pm to
quote:

Ford lost $40K on every EV it sold

Pretty sure this has been known, and all EVs are sold at a loss.
This post was edited on 4/25/24 at 1:03 pm
Posted by The Torch
DFW The Dub
Member since Aug 2014
19280 posts
Posted on 4/25/24 at 1:03 pm to
Liberals don't care or understand losses
Posted by AndyCBR
Baton Rouge, LA
Member since Nov 2012
7547 posts
Posted on 4/25/24 at 1:03 pm to
quote:

Could this also be leading to other cars being more expensive? Offsetting some of their losses by raising the prices on ICE vehicles?


Ford is absolutely trying to make it up on parts. Prices of $1,500 or more for a bare taillight assembly are common on their premium trim trucks.
Posted by dallastigers
Member since Dec 2003
5705 posts
Posted on 4/25/24 at 1:28 pm to
quote:

The EV unit, which Ford calls Model e, sold 10,000 vehicles in the quarter, down 20% from the number it sold a year earlier. And its revenue plunged 84% to about $100 million



Selling 10,000 vehicles and only getting $100 million in revenue from the sales seems off.
Posted by SantaFe
Baton Rouge
Member since Apr 2019
6570 posts
Posted on 4/25/24 at 2:08 pm to
Henry Ford would crack some skulls and then fire the lot.
Posted by GoIrish02
Member since Mar 2012
1390 posts
Posted on 4/25/24 at 2:23 pm to
FYI Ford incurred a $9,000,000,000 loss last year on EVs, the loss per vehicle was around $(70,000). This quarter it's only around $(40,000) per vehicle. The net revenue numbers are always going to be terrible for EVs both because they sell terribly and the huge capital expenses.

$100,000,000 in revenue from 10,000 vehicles has to include the impacts of all those factors (huge capital expenses, poor and declining sales, probably substantial incentives/price cuts to sell cars no one wants, etc.) Ford likely doesn't want to show the world how much each factor affects the total number.

Tesla has big capital expenses but their sales have gone up over time, that's not happening for any other auto maker. Ford is a long way from profitability and the EV switch has Ford on the brink.
Posted by LSUFanHouston
NOLA
Member since Jul 2009
37084 posts
Posted on 4/25/24 at 3:00 pm to
quote:

What federal government are you familiar with???


The federal government cannot force a dealer to not return product, nor can it force a supplier to not accept returned product.

My guess is Ford told the dealer they ain't taking it back, not the fedgov.
Posted by LSUFanHouston
NOLA
Member since Jul 2009
37084 posts
Posted on 4/25/24 at 3:02 pm to
quote:

Selling 10,000 vehicles and only getting $100 million in revenue from the sales seems off.


Right, this is an average sale price of $10K.

My guess is this entire pile of information is off.
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