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UCLA to announce 15-year, $280 million deal with Under Armour
Posted on 5/24/16 at 11:21 am
Posted on 5/24/16 at 11:21 am
quote:
Under Armour and UCLA will announce a 15-year schoolwide shoe and apparel deal worth $280 million on Tuesday, sources told ESPN.com.
At those numbers, the deal would be the largest in college football history. In January, Ohio State said its 15-year deal with Nike was worth $252 million. Texas signed a 15-year deal with Nike worth $250 million in October, and Michigan signed an 11-year deal, with a four-year option, that could be worth up to $173.8 million.
Of all those schools, UCLA has gone the longest having not won a title in either college football or men's basketball, last winning the men's basketball tournament in 1995. UCLA has, however, won more championships than any other school, thanks in part to its excellence in softball, volleyball and water polo.
Officials for Under Armour declined to comment. A UCLA official could not immediately be reached.
Securing UCLA gives Under Armour an even stronger West Coast presence, as the company signed Cal just last month.
In the past few years, Under Armour has gotten more aggressive with college team deals, outbidding Adidas on both Wisconsin and Notre Dame.
UCLA had been with Adidas since 1999.
LINK
Damn!!
Posted on 5/24/16 at 11:22 am to RLDSC FAN
And the Jay Bilases and Jalen Roses of the world will start screaming about paying the players.
Posted on 5/24/16 at 11:24 am to RLDSC FAN
So, they're going all the way with the little brother thing?
Posted on 5/24/16 at 11:25 am to RLDSC FAN
good for them because Adidas has completely butchered their football uniforms
Posted on 5/24/16 at 11:25 am to wizziko
quote:
good for them because Adidas has completely butchered their football uniforms
Adidas is the only brand out there that's shittier than Under Armour.
Posted on 5/24/16 at 11:25 am to RedRifle
Bilas' schtick is getting old, but at some point the coaches salaries, conference realignment, TV deals, and apparel deals makes you and think that the NCAA should be wiped out eventually.
Does anyone know the cut that the apparel/shoe companies receive for merchandise sold? They're not throwing around this kind of money just to advertise their logo, are they?
Does anyone know the cut that the apparel/shoe companies receive for merchandise sold? They're not throwing around this kind of money just to advertise their logo, are they?
This post was edited on 5/24/16 at 11:32 am
Posted on 5/24/16 at 11:36 am to RedRifle
quote:Well, this is further proof that they aren't wrong.
And the Jay Bilases and Jalen Roses of the world will start screaming about paying the players.
Posted on 5/24/16 at 11:37 am to High C
quote:...by having a huge equipment deal?
So, they're going all the way with the little brother thing?
Posted on 5/24/16 at 11:37 am to RLDSC FAN
I hope they don't ruin those beautiful football unis. UA easily has the worst football uni designs in the nation.
Although to be fair, they left Auburn's alone. Props for that.
Although to be fair, they left Auburn's alone. Props for that.
Posted on 5/24/16 at 11:38 am to High C
quote:
So, they're going all the way with the little brother thing?
nobody has the market cornered on little brother like ga tech.
I believe they are the one and only P5 school wearing russell athletic
Posted on 5/24/16 at 11:38 am to McCaigBro69
quote:
Adidas is the only brand out there that's shittier than Under Armour.
It's crazy because their soccer and NBA warmup gear is (was) beautiful. I don't understand why they don't just incorporate their timeless shoulder stripes onto some uniforms? Is that barred by the NCAA or something?
This post was edited on 5/24/16 at 11:39 am
Posted on 5/24/16 at 11:43 am to RLDSC FAN
Hopefully they go back to their roots with the uniforms. These were awesome.
Adidas tried their hardest to frick them up.
Adidas tried their hardest to frick them up.
Posted on 5/24/16 at 11:44 am to shel311
quote:
Well, this is further proof that they aren't wrong.
How so? We've talked about this before. The kids are getting $100k plus in free room and board. Free medical care. Free coaching/training and most of all free publicity to show off their skills for their future employers.
Posted on 5/24/16 at 11:57 am to RedRifle
quote:Everyone else in this multi-billion dollar industry gets paid in dollars, fwiw.
How so? We've talked about this before. The kids are getting $100k plus in free room and board. Free medical care. Free coaching/training and most of all free publicity to show off their skills for their future employers.
Not to mention we're still playing under the same basic rules we had before the money came rolling in. That alone shows it to be an antiquated system.
Posted on 5/24/16 at 11:59 am to SirWinston
quote:
UA easily has the worst football uni designs in the nation.
You're joking right? This is Adidas and it isn't even close.
Posted on 5/24/16 at 12:06 pm to SirWinston
Is UCLA's brand that strong? Wow, good for them regardless.
I've wanted Clemson to try to renegotiate ours, but I'm nervous about them getting changed. I'd take a deal with less money over some of the disasters Adidas creates.
I've wanted Clemson to try to renegotiate ours, but I'm nervous about them getting changed. I'd take a deal with less money over some of the disasters Adidas creates.
Posted on 5/24/16 at 12:06 pm to shel311
quote:
Everyone else in this multi-billion dollar industry gets paid in dollars, fwiw.
yeah, adults with jobs.
These are teenage students playing a game in between going to class. They shouldn't be paid. If they are then what even makes them amateurs anymore?
Posted on 5/24/16 at 12:08 pm to RLDSC FAN
Executed properly and UCLA could have the best uniforms in football.
Posted on 5/24/16 at 12:09 pm to WG_Dawg
quote:
They shouldn't be paid. If they are then what even makes them amateurs anymore?
holy circular argument batman
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