re: If the Warriors sweep, it could spell trouble for the NBA

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The drama of last year fueled this year. The results of this year will reflect in next season.

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Drama doesn't drive ratings. Do you know what drives ratings? Casual fans having a vested rooting interest in one of the teams that are playing. I remember listening to a sports radio show a couple weeks ago and one of the hosts brought up a really good point. NHL ratings aren't terrible because the game isn't exciting or the quality isn't great. NHL ratings are low because when the Predators and Ducks are playing in the WCF, nobody outside of the fans of those two teams cares who wins. The NBA is the exact opposite. Casual fans were tuning in because they were rooting for or against LeBron and for or against Stephen Curry and Golden State. And if Golden State continues to be really dominant, I bet people will still be tuning in either to root for or against them.