re: What kind of sponsorship $$$ is in wrapping your boat?

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ogo sponsorships are more about sowing off a name brand that is willing to sponsor you as it is about the money they offer. At least in some cases

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This is very accurate, and a side of the fishing industry that I think few see or think about. In certain sects of fishing, there is value to anglers in being able to put a particular brand's logo on their boat or their shirt.

Not really referring to the "this fish made possible by xyz brand of bugspray" types . My friends and I talk about it often, but it seems as of late, it's become more important to look cool than to be a good outdoorsman.

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Then again, for those guys that are hardcore I doubt it really matters to them what's on the side

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This is also true. It's one thing to love to fish. It's another thing to absolutely 100% eat, sleep, and breathe fishing. To the detriment of other aspects of your life. There are a lot of anglers who are that serious about it, and if someone comes along and says we'll pay your entry fees if you wrap your boat with our logo, the answer would be pretty consistent among those anglers.