Planet Fitness stock drops 7% and mass membership cancelation... continues Trans bathroom

It wouldn't take much to wipe out Planet Fitness. Its profit margin must be razor thin. I used to be a member, and the gyms were nice considering you were paying next to nothing. But they never seemed anymore crowded than gyms that cost 8x as much.

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But they never seemed anymore crowded than gyms that cost 8x as much.

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That is their business model. The memberships are so cheap that people keep them and don’t go. I know several people that have a black card membership just to tan because it is cheaper than any tanning salon.

That sweet Blackrock money means more to them than all of the women that workout there…

Everyone transferring their memberships elsewhere.

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But they never seemed anymore crowded than gyms that cost 8x as much.

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Because they actively pushed out people who would use them Tootsie rolls, pizza nights, removing their free weights. It seems more like an anti-gym.

Go woke, go broke!

My wife was going to one before work with a girl she worked with. They went for a few months, then a man dressed as a woman showed up. He followed them into the dressing room. My wife and the girl left the dressing room.

The other girl told them at the desk that there was a man in the women's dressing room. She was immediately called a bigot and chewed out by employees. They lost those two customers that day.

He made the push for EVs and then got turfed I thought

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we're referencing ESG here? I can accept that large firms are more likely to back a company with "high" ESG standards.. but these people seem to be backing ESG over money in a lot of instances and I'm trying to figure out how/why. Money is still king regardless of woke bullshite.

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Because they are treating this like climate change BS. They are brainwashed and willing to lose money for their cause. Somehow they get money likely from leftists. The good thing is these leftists who give money will lose it once company can't afford to stay in business. Less money for them to spend on other BS.

It really is dumb. And companies have went out of business solely for woke.

This place and company has small margins so its going to be a future feel good story when we read about their bankruptcy.