On our crime reports they have this story:
A man accused of stealing two $500 bottles of Ace of Spades champagne and up to $4,000 from an eastern New Orleans gasoline station at gunpoint on Mardi Gras morning was arrested when he returned to the business hours later and tried to buy something, police said Wednesday. Marvin Davis, 20, was booked on one count of armed robbery and on a municipal court attachment, the specifics of which weren't available Wednesday.
From another site for background:
"All of them confirmed that Jay-Z receives millions of dollars per year for his association with Armand de Brignac. The connection wasn't through the Cattier family, but through Sovereign Brands. The production cost per bottle of Armand de Brignac is about $13; the wholesale price is $225.
So, gas stations sell $500 bottles of champagne? Some people, (those not stealing it) are paying $500 for a $13 bottle of champagne becasue a rapper drinks/endorses it?