Walmart crushing GameStop?

quote:

---

Did Wal-Mart just put GameStop GME -4.73% out of business? That’s the question buzzing around Tuesday morning on the heels of news that the superstore chain is re-starting its video game trade-in program, a move that positions the retailer to take a huge bite out of GameStop’s core business strategy. As a result of the speculation, shares of GameStop are down about 6% in early morning trading.

---

quote:

---

“When we disrupt markets and compete, our customer wins. They’ll save money on video games and have the flexibility to spend it however they want,”

---

quote:

---

It remains to be seen if Wal-Mart’s new program is appealing to hard-core gamers, who often trade in old games just to buy new ones — and not things like clothes or sports equipment or other Wal-Mart products. If enough video game customers aren’t interested in Walmart or Sam’s Club dollars, GameStop could very well emerge from this test unscathed.

---

quote:

---

Wal-Mart announced Tuesday morning that starting March 26, customers will be able to trade in their old video games in exchange for gift cards that can be used towards any Walmart or Sam’s Club purchase

---