I just told you is doesn't even have to be a conscious thing in their mind.
dunno why its so hard for you to understand.
its the same reason beer companies put hot chicks in their commercials.
is it stupid that a guy might buy beer b/c they see boobs in a commercial?
sure, but it works.
also, I mentioned the logo b/c sometimes they put more than just a player on the cover.
and it doesn't matter if they are in the game b/c when they aren't on the cover they don't immediately pop into your head giving you negative feelings about the product before you purchase it.
This post was edited on 1/3 at 1:08 am