Michigan using Virtual Reality as a training and recruiting tool

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"Daaaaaaaaaamn."

This is the reaction, in unison, of 12 Michigan football players as they begin to understand the future of recruiting. During a meeting at Schembechler Hall in mid-June, Taylor Kavanaugh of Headcase, a Los Angeles-based virtual reality company, holds up a custom-made headset designed to mimic the Wolverines' famous blue-and-maize winged helmet. Kavanaugh tells the group that, with the blessing of coach Jim Harbaugh and guidance from tight ends coach Jay Harbaugh, Headcase has created several pieces of VR content that will help distance Michigan from everyone else in college football. One segment is about "a day in the life of a Michigan football player," Kavanaugh says, and another is about the "Michigan game-day experience." During the recruiting process prospects often ask coaches and players what it's like to play football at Michigan. With this headset and content, Kavanaugh says, they'll have an answer they can understand and experience—all from the comfort of their couch.

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