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re: Is NFL getting lazy with super bowl logos?

Posted on 2/3/15 at 6:32 am to
Posted by GeauxColonels
Tottenham Fan | LSU Fan
Member since Oct 2009
25604 posts
Posted on 2/3/15 at 6:32 am to
quote:

XLV didn't even have the host stadium on the logo , lazy uncreative fricks.

There's a version with the stadium...OP just didn't post it. When the NFL moved to the new logo system, they have a version with and without the stadium for different applications like national or regional marketing.



quote:

I heard that in response to all of the complaints, the NFL was going to change it up next year and just have one letter under Super Bowl.


This post was edited on 2/3/15 at 6:38 am
Posted by DelU249
Austria
Member since Dec 2010
77625 posts
Posted on 2/3/15 at 8:19 am to
it's on purpose and it looks like shite

instead of an individual and unique season we're watching a never ending soap opera

the individual logos were the best...my favorite is xxxvi
Posted by Wally Sparks
Atlanta
Member since Feb 2013
29151 posts
Posted on 2/3/15 at 8:20 am to
The unique logos were better for the most part.
Posted by ballscaster
Member since Jun 2013
26861 posts
Posted on 2/3/15 at 8:21 am to
I see no reason why there shouldn't be both the standard logo as well as an alternate local logo.
Posted by Captain Want
Member since Nov 2009
2153 posts
Posted on 2/3/15 at 8:30 am to
You can thank Goodell for this. The logo is generic and bland, just like he is. He also changed the hunt and halas trophies to look like cheap light crap.

Fun fact: the last super bowl year with the original halas/hall trophies and unique logo was XLIV -- the Saints' year.

The lesson, as always -- Goodell sucks.
Posted by JohnnyKilroy
Cajun Navy Vice Admiral
Member since Oct 2012
35297 posts
Posted on 2/3/15 at 8:33 am to
quote:

He also changed the hunt and halas trophies to look like cheap light crap.


Seriously. What the frick was the point of changing the trophies?
Posted by bbap
Baton Rouge, LA
Member since Feb 2006
96012 posts
Posted on 2/3/15 at 8:39 am to
quote:

He also changed the hunt and halas trophies to look like cheap light crap.


This was a bigger issue for me. The new trophies are awful.
Posted by DelU249
Austria
Member since Dec 2010
77625 posts
Posted on 2/3/15 at 9:08 am to
kewl

lifeless and dull...not kewl

totally kewl
Posted by Captain Want
Member since Nov 2009
2153 posts
Posted on 2/3/15 at 9:14 am to
Goodell wanted to have everything look more similar -- halas/hunt, logo, lombardi. I think the title games have logos too. None of which was necessary. I loathe the new trophies, and hate that the logos are so damn generic. They look like some old video game logo.
Posted by DelU249
Austria
Member since Dec 2010
77625 posts
Posted on 2/3/15 at 9:21 am to
it just feels like a never ending game instead of a unique individual moment

superbowl 49...to be continued in super bowl 50
Posted by DelU249
Austria
Member since Dec 2010
77625 posts
Posted on 2/3/15 at 9:23 am to
and I agree, the George halas trophy was a beauty, now it looks like hot garbage
Posted by ballscaster
Member since Jun 2013
26861 posts
Posted on 2/3/15 at 9:23 am to


Super Bowl XXXVI was supposed to be this logo before 9/11 prompted the change:

Posted by RonFNSwanson
University of LSU
Member since Mar 2012
23166 posts
Posted on 2/3/15 at 9:37 am to
It's called branding, it's a good thing
Posted by rintintin
Life is Life
Member since Nov 2008
16170 posts
Posted on 2/3/15 at 9:54 am to
If you knew anything about branding and marketing you'd know that uniformity and simpleness is key.
Posted by tigerbait17
Baton Rouge
Member since Oct 2014
974 posts
Posted on 2/3/15 at 9:56 am to
If you go back and look at the old ones they all look very unique. Goddell needs to step his game up
Posted by GeauxColonels
Tottenham Fan | LSU Fan
Member since Oct 2009
25604 posts
Posted on 2/3/15 at 11:40 am to
SB XLV was the first to use the new logo system...and they stuck to it with merchandise and everything:




After that game, they introduced a secondary logo and branding for the specific site and it was used sparingly for SB XLVI and has become a bit more prominent every game since, showing up a lot more on merchandise:







Posted by Y.A. Tittle
Member since Sep 2003
101381 posts
Posted on 2/3/15 at 11:43 am to
quote:

XLV didn't even have the host stadium on the logo , lazy uncreative fricks.


NFL hates Jerry Jones.
Posted by S
RIP Wayde
Member since Jan 2007
155537 posts
Posted on 2/3/15 at 11:45 am to
I think they have the same view as the NCAA re: generic NCAA tournament court designs...easier for branding or some shite.

Wish they woud go back to the unique courts especially with all the games televised now across different networks. Would be nice to tell which region or city you are looking at by the court design
Posted by Wayne Campbell
Aurora, IL
Member since Oct 2011
6371 posts
Posted on 2/3/15 at 11:56 am to
quote:

It's called branding, it's a good thing


Yeah, cause if there's anything the Super Bowl was lacking, it was visibility and public notoriety.

No one I know had any clue what the Super Bowl was prior to the uniform branding starting with XLV.
Posted by RonFNSwanson
University of LSU
Member since Mar 2012
23166 posts
Posted on 2/3/15 at 12:33 pm to
party on wayne
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