Jambo Team Foodie Member since Aug 2009 1821 posts
re: Groupon/wafb eats/225eats/living social question(Posted by Jambo on 12/2/12 at 11:23 am to Martini)
It's expensive arse marketing, and that's the bottom line. A restaurant that offers half off will only actually see 55% of the $$$ collected, which is already HALF off.
$5.50 on a $20 food purchase ain't buyin the owner a new lexus. New, old, established, a lot of different restaurants do it. If a restaurant in financial trouble does this, it's either a hail mary or a nail in the coffin.