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re: Zephyrs Affiliation

Posted on 6/27/16 at 3:12 pm to
Posted by LSUGrad9295
Baton Rouge
Member since May 2007
33561 posts
Posted on 6/27/16 at 3:12 pm to
quote:

The new ownership group may be getting their feet wet. They may be holding off on marketing until the awful new team name is revealed, with I'm assuming a new mascot and a new marketing plan.


Perhaps. The good thing is that there isn't "pressure" to get fans in the stands like there is at the major league level and they can take their time. Any money they make off of attendance is lagniappe in the grand scheme of things...though I am sure the local owners would like to have some money flowing through.

Being attached to the Marlins is what has killed the allure of minor league baseball in NO to me, and likely a lot of locals. If they were still affiliated with the Astros, I can guarantee that I would make the drive from BR 5-6 times a year and catch a game, and I know several people who would do the same. As it is, I have been to 1 game in the last 10 years.

And they are about to strike out with the new team name. The "least offensive" of the semifinalists is "Night Owls". I could live with that, but it is borderline stupid. I hope the marketing gurus are ready to handle whatever they pull out of the dumpster fire that was the "renaming campaign".

quote:

I'm surprised Memphis was so low last year. Goes to show you need more than a nice ballpark and location to attract fans.


That surprised me as well. I thought that was a hotbed for Cardinal fans, who we all know are the greatest fans in baseball
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