re: Negotiating A New Truck

Understand that the incentives come from the MFR the dealer still has room to negotiate, I would damn sure try to get it for less, if they don't want to sell it for less wait a few days and come back

Dealer invoice is a useless metric, it does not matter, there are so many mfr to dealer sales incintives that the public, or for that matter most of the people at the dealership are not privy to, very few people actually know the true cost of any particular vehicle