re: Covered calls on AAPL?

quote:

---

Ok but Cisco,Kodak all that stuff you mentioned was nowhere near the level of apple.

---

Quantitatively, how do you come to this conclusion? Both of these companies were the cat's pajamas back in the day. Not that I would know from experience because I didn't even know that Cisco existed at its stock price peak and wasn't even a twinkle in my daddy's eye when Kodak peaked in 1987.

quote:

---

Apple is engrained in our lives beyond belief. Their ecosystem ropes you in and you're entrenched forever.

---

Maybe your life, but not the lives of everyone. I've only had one Apple product in my life (an iPod), and it was given to me (I also lost it and never bothered to replace it). I've never even entertained the idea of getting an AAPL product ever since - I just don't care for them, and I'm certainly not alone.

quote:

---

Their computers are the best in the world hands down and whats the retention rate on that???

---

I could build a custom PC that's better than any Apple computer for the same amount of money or less than the Apple product. This is nonsense, and it's not even their main source of revenue.

quote:

---

Whats apples market penetration on a global scale? Is their room to grow??? Apple hasn't even sniffed the surface of global penetration of phones or computers yet its the second biggest company on earth

---

I could make a lot of sexual jokes about how deep they are in China, but I won't. Where do you expect them to go from there?

quote:

---

and they have a mountain of cash that neither kodak nor cisco ever dreamed of having.

---

You mean $21.5 billion in cash and cash equivalents, or 7% of total assets? I guess I can give you the $33.7 billion in short term marketable securities. But what I can't give you? The $177.6 billion in long term marketable securities which are 58% of their assets. And here's an accounting lesson: that $177.6 billion is labelled long term marketable securities because they are planning to sit on it for at least a year accruing interest - which, in this interest rate environment, doesn't produce much. And lest we forget, anything outside the US is subject to US repatriation taxes to bring into this country, which is why the company has been borrowing money to pay dividends, etc. LINK to AAPL's latest 10Q since you want to tell me further down to "go back and do some homework."

quote:

---

I had a samsung note 3 for literally 3-4 days and I returned it and got an iphone a few years ago, that was the last time I cheat on apple with samsung.

---

Yay, anecdotes! Those mean a whole lot with smart investing decisions!

quote:

---

To compare those titans from the past to the fortress that is apple, and yes fortress bc that balance sheet doesn't lie is just silly. We're entering a technological golden age with robots, cars, etc and apple has all the cash on earth to dominate in whatever way they seem fit. No offense but LOL at kodak references, cmon man thats such a cliche answer.

---

Why is it silly? You don't say why, you just try to brush it away with points repeated ad nauseam. But here's why they should be compared: back in their prime, people considered them to be a huge part of the future and to keep growing at unsustainable rates, just like you are doing with Apple.

quote:

---

If you dont believe me just go back and do some homework, Cisco had a whopping $19B in cash in 2000

---

I love the first part because you're trying to call me dumb or ignorant, and yet the second part is inaccurate because CSCO's fiscal year 2000 annual report shows cash of $4.2 billion. Which, coincidentally, is 12.88% of CSCO's total assets at the time, larger than AAPL's current 7% of assets. Furthermore, CSCO in 2000 had a current ratio of 2.138 versus AAPL's 1.283 in the present. Sure, AAPL's is larger in absolute terms, but percentages, ratios, and margins are almost always more important in finance and investments.

quote:

---

this is old, but here's a link from 2012

---

Yay! A 4-year old article that's almost useless to the current situation. And what's even better? Your quoted part focuses on the absolute numbers, not what matters - percentages, ratios, and margins. And to top it all off, your link is to a site that pays random people to post articles. The author of the linked article works for a litigation and utility regulation company, so we know he's an expert in the field of investments.