re: First Official Image of Elizabeth Banks as Rita Repulsa in the 'Power Rangers'

Same reason Scarlett Johansson is the lead in Ghost in the Shell, its about foreign sales and pre-selling a movie. studios dont give a frick about audiences perceptions. its about the market perception. Max Landis also talked about this exact topic recently.


eta: to better put it into perspective, all the rangers are basically no names. Banks was just in the Hunger Games which had HUGE foreign success. They needed a name for this role for their foreign buyers.