re: Ben Simmons couldn’t meet LeBron hype — now he’s out $40M

you conveniently left out a big part of the story:

DePaula believes Simmons also has some personal traits that would make Nike and Adidas nervous about offering a monster deal.

“There’s just stretches of indifference for him,” he said. “I think if you’re a brand, that’s a red flag you’re nervous about. A guy that’s going to be engaged at all times and also a guy that’s going to be excited to promote and talk about the brand that he’s partnering with, or is he going to be someone who goes through the motions at times.