Why does Entergy advertise at Pelican games?

Entergy and Cleco do compete against each other in expanding/new rural neighborhoods. Surprised that it's worth it for them to advertise, but I'll trust people that do it for a living over my conceptions.

Because it's a bad look when the only time people hear your name is when the bill comes and you frick up the Superbowl.

They may have been a part of the initial relocation package or something? Or maybe they don't charge the Arena for electricity or give them discounts for the (minor) advertising that otherwise exceeds what the Arena/Pellies/Hawnits could have gotten from a free market sponser? Or maybe they buy a suite each year and that's part of the deal, fellow Pellie bro?