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Message
re: Moby Dick "In The Heart of The Sea" flops in first weekend
Posted on 12/14/15 at 9:01 am to Ace Midnight
Posted on 12/14/15 at 9:01 am to Ace Midnight
quote:
Maybe a disconnect with audience expectations. This more of a survival story than an adventure one - but the trailers tended to push the adventure angle.
It was a stupid marketing decision to continually repeat: THE STORY THAT INSPIRED MOBY DICK.
The general public immediately associates moby dick with a long and boring thing no one cares about.
Why not bill it as a survival piece about human spirit and grit or something like that.
2
Posted on 12/14/15 at 9:03 am to Breesus
The book is good.
Posted on 12/14/15 at 1:12 pm to Breesus
quote:
It was a stupid marketing decision to continually repeat: THE STORY THAT INSPIRED MOBY DICK.
The general public immediately associates moby dick with a long and boring thing no one cares about.
Agreed. They think, "I had to read that shite in school" or "I saw that movie decades ago."
The book was fascinating. I hope to catch the movie in the theater.
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