re: Pelicans Live Case at LSU

Here's a stat that might be of use.

quote:

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MIT Sports Conf. ?@SloanSportsConf 1m

@StubHub: Our traffic driven by mobile is ~50%, and ~40% of customers are purchasing within 72 hours of an event #SSAC14

@smithjt1: Mobility changes consumer behavior because of the convenience #SSAC14

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Again, desktop is going away for home use. The Pelicans need to learn to add value to the mobile experience rather than hoping they can turn back time.