re: .30-30 Winchester. Why so unpopular now?

I have one and use it as a truck gun. I think everyone should keep one loaded and ready while riding around at the camp/ranch. I have taken deer, yotes, hogs, dogs, cats, coons, armadillos.......you get the point. It makes for a nice truck gun because of how easy it is to get the gun from a resting position to out of the window in no time at all.