re: Having an iPhone app made

I would be careful. I worked for a venture capital start up ap developer if you will as marketing director. The cost of making the app and the cut apple takes away are significant. We outsourced the actual development of the app to an Indian firm but to get everything together was expensive. I didn't have control over pricing and development as I started when the app was being developed. I don't want to throw out an exact number but at $1.49 per app download our break even was around 15k. So bottom line, be sure you are aware of your cost and competition. It's a cut throat industry