re: When do you foresee the NIL market correcting itself?

quote:

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Yall are forgetting that NIL benefits the donors as well. The more money you commit to NIL, the more favorably you and your business are looked at by the community/the school/the state government etc etc.


People like you and like your business when you are bankrolling the star players. There will always be other people/businesses looking to get some of that shine.

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I thought about this also, but I honestly am not seeing a HUGE benefit to the donors. for example, if a local businessman pays a player to appear in a commercial for his car dealership (let's say Ford or GM) or restaurant (upscale Italian), am I gonna go to that car dealership or restaurant?

I mean, when I buy a car, i'm thinking longer term (5-8 years), and i still prefer certain cars (toyota, honda, lexus, subaru, etc), and I'm not gonna base my transportation needs for the next several years on a player who is only endorsing a car dealership because he got paid $100k to do so

also, not a huge fan of italian food (prepared for the downvotes), so I really wouldn't necessarily go there

i'm trying to think of other ways in which there is a significant financial benefit for the donors, but i'm struggling big time