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re: San Diego announced their MLS name today, it'll only take 1 try to guess it
Posted on 10/25/23 at 6:25 am to SUB
Posted on 10/25/23 at 6:25 am to SUB
quote:
So a dumb mascot name is the secret to branding? It sure worked well for the NY/NJ MetroStars, Tampa Bay Mutiny, Dallas Burn, Kansas City Wiz, and San Jose Clash.
I feel like people are conflicted on wanting unique names, a unique American soccer culture, etc
3
Posted on 10/25/23 at 6:29 am to cwil177
Apparently the firm who did the design also did Costa Rica’s new design. However soccer is not something they do a lot of work in.
Posted on 10/25/23 at 4:09 pm to cwil177
I'm 100% for cool team names with fun mascots, like other US sports leagues. Part of my reasoning, its not like naming more teams Real and FC is going to cause soccer fans worldwide to say, "Oh, MLS is a legit top 10 league now!".
Cool names also help to engage the community, especially if the name has history, like Birminghan Legion. Not MLS I know but still.
Cool names also help to engage the community, especially if the name has history, like Birminghan Legion. Not MLS I know but still.
Posted on 10/25/23 at 5:14 pm to cwil177
quote:
I feel like people are conflicted on wanting unique names, a unique American soccer culture, etc
The MLS really does seem torn on wanting to make itself in Europe's image or promote Americaness. Now it seems caught in between the two and doesn't do either particularly well.
This post was edited on 10/25/23 at 5:14 pm
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