Apple is expected to unveil a sleek, pricey headset today (Updated with new info)

quote:

---

Apple appears poised to unveil a long-rumored headset that will place its users between the virtual and real world, while also testing the technology trendsetter’s ability to popularize new-fangled devices after others failed to capture the public’s imagination.

After years of speculation, the stage is set for the widely anticipated announcement to be made Monday at Apple’s annual developers conference on a park-like campus in Cupertino, California, that the company’s late co-founder Steve Jobs helped design. Apple is also likely to use the event to show off its latest Mac computer, preview the next operating system for the iPhone and discuss its strategy for artificial intelligence.

But the star of the show is expected to be a pair of goggles — perhaps called “Reality Pro,” according to media leaks — that could become another milestone in Apple’s lore of releasing game-changing technology, even though the company hasn’t always been the first to try its hand at making a particular device.

---

quote:

---

But with a hefty price tag that could be in the $3,000 range, Apple’s new headset may also be greeted with a lukewarm reception from all but affluent technophiles.

If the new device turns out to be a niche product, it would leave Apple in the same bind as other major tech companies and startups that have tried selling headsets or glasses equipped with technology that either thrusts people into artificial worlds or projects digital images with scenery and things that are actually in front of them — a format known as “augmented reality.”

---

quote:

---

Closer look at the Vision Pro headset hardware. #WWDC23   

---

quote:

---

The newly-announced Apple #VisionPro comes with no peripheral controller devices. You simply control it using a combination of looking and hand gestures. #WWDC23   

---

quote:

---

Apple's #VisionPro isn't like a traditional VR rig. Instead, it's designed to project apps into the space around you. #WWDC23   

---

quote:

---

Disney’s vision for Apple’s AR/VR headset Vision Pro has been revealed.

---