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Northface enters the Trans business "Come Out" in nature

Posted on 5/25/23 at 1:56 pm
Posted by Jjdoc
Cali
Member since Mar 2016
53435 posts
Posted on 5/25/23 at 1:56 pm





In the ad, the “drag artist” is seen calling on viewers to “come out” in nature with the brand.

“Salt Lake City, we’re coming for you,” Gonia states, calling for viewers to “come outside and celebrate the beautiful LGHGTV community.”

In response, users took to social media to express outrage over the campaign, with many calling for a complete boycott of the Denver-based company.



LINK
Posted by Tantal
Member since Sep 2012
13862 posts
Posted on 5/25/23 at 1:58 pm to
Yeah, every company should tailor their marketing to a tiny fraction of a percentage of the buying public.
Posted by anc
Member since Nov 2012
17995 posts
Posted on 5/25/23 at 2:01 pm to
6 days away from Pride Month.

I think this is the year of the push back.
Posted by Jjdoc
Cali
Member since Mar 2016
53435 posts
Posted on 5/25/23 at 2:02 pm to
We hope!
Posted by TigerOnTheMountain
Higher Elevation
Member since Oct 2014
41773 posts
Posted on 5/25/23 at 2:02 pm to
Woah dude wrong board. I know this excites you, but take it to the A&M board.
Posted by Jack Carter
Member since Sep 2018
10299 posts
Posted on 5/25/23 at 2:02 pm to
I'm starting to understand the Iranian Mullahs more and more with each passing day
Posted by goatmilker
Castle Anthrax
Member since Feb 2009
64156 posts
Posted on 5/25/23 at 2:05 pm to


Posted by Azkiger
Member since Nov 2016
21390 posts
Posted on 5/25/23 at 2:05 pm to
Gay or straight, male or female, normal people do not dress/act like that when they go hiking.

Way to shite on your customer base Northface. Hopefully you get boycotted worse than Budlight.
Posted by bizeagle
Member since May 2020
1161 posts
Posted on 5/25/23 at 2:10 pm to
well crap!! I was about buy another pair of Northface hiking shoes. Now I gotta find another brand of not-woke shoes.
Posted by Tantal
Member since Sep 2012
13862 posts
Posted on 5/25/23 at 2:49 pm to
quote:

6 days away from Pride Month.

I think this is the year of the push back.

I hope not. Boycotts are fine. I just don't want to see some nutter do something stupid.
Posted by KAGTASTIC
Member since Feb 2022
7989 posts
Posted on 5/25/23 at 4:58 pm to
quote:

LGHGTV community

Wut in the frick does all this mean now? They're morphing their alphabet soup.
Posted by lsuoilengr
Member since Aug 2008
4766 posts
Posted on 5/25/23 at 5:02 pm to
I just called customer service. Was very polite. Said I didn’t appreciate their latest tranny ad and would no longer be a customer.
Posted by LSURoss
SWLAish
Member since Dec 2007
15244 posts
Posted on 5/25/23 at 5:08 pm to
Hoka
Posted by LSUvet72
Member since Sep 2013
11762 posts
Posted on 5/25/23 at 5:11 pm to
Northfaceweiser can join the other wiser s.
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