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FLBooGoTigs1
LSU Fan
Nocatee, FL.
Member since Jan 2008
49069 posts

Can someone please explain to me exactly what is an influencer on Social media?
Just saw this on Amazon with the upcoming prime days arriving soon. Early Prime Day deals livestreamed by influencers

I know amazon is woke so please explain to this nonwoke person exactly wtf is an influencer?


Rebel
Memphis Fan
Graceland
Member since Jan 2005
117548 posts

re: Can someone please explain to me exactly what is an influencer on Social media?
basically somebody on instagram (or other social media) with a lot of followers.

<-- doesn't have instagram.


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170
Buzzed
Alabama Fan
#1 NIC
Member since Nov 2020
461 posts

re: Can someone please explain to me exactly what is an influencer on Social media?
It’s a stupid term used for people with their own extremely large audience.


For example - earlier today CNN uploaded a video around the same time as a fairly popular youtuber.

The youtuber had 700,000 views in 15 hours compared to cnn at around 144k in 11 hours.

The youtuber could be considered an influencer, as stupid as that sounds.


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160
DownSouthCrawfish
New Orleans Saints Fan
Simcoe Strip - He/Him/Helicopter
Member since Oct 2011
24532 posts

re: Can someone please explain to me exactly what is an influencer on Social media?
You don't have to be woke to be an influencer or know what an influencer is.

It's basically a person with a large following on the internet.


Obtuse1
Wofford Fan
Westside Bodymore Yo
Member since Sep 2016
12678 posts

re: Can someone please explain to me exactly what is an influencer on Social media?
It has nothing specifically to do with being woke. Influencers run the complete gamut of socio-political beliefs and it often has nothing to do with their influence.

Influencers are people how have developed an audience and can "influence" their buying decisions.

It could be someone like a Kardashian "advertising" jewelry, bags, makeup, or alcohol to a guy with a few thousand subs on YT reviewing a new niche woodworking tool. Normally the audience is built on their own dime then as it grows they begin to be gifted products for review/endorsement and if they are big enough in a lucrative sector they may get paid for reviews or product placement/endorsement.
This post was edited on 6/11 at 1:48 am


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70
FLBooGoTigs1
LSU Fan
Nocatee, FL.
Member since Jan 2008
49069 posts

re: Can someone please explain to me exactly what is an influencer on Social media?
So today's youth need their influencer's approval to make a purchase? What in the world has this world come too.


Obtuse1
Wofford Fan
Westside Bodymore Yo
Member since Sep 2016
12678 posts

re: Can someone please explain to me exactly what is an influencer on Social media?
quote:

So today's youth need their influencer's approval to make a purchase? What in the world has this world come too.


That made me laugh. It is nothing new, celebrity endorsement has been used in advertising for longer than most of us have been alive. Also, the vast majority of influencers are "hobbyists" of some sort who have built a reputation for delivering honest opinions about products. They make it clear the relationship with the company.


fightin tigers
Downtown Prairieville
Member since Mar 2008
58967 posts
 Online 

re: Can someone please explain to me exactly what is an influencer on Social media?
quote:

I know amazon is woke so please explain to this nonwoke person exactly wtf is an influencer?



Know how there are things like JD Power & Associates, Conde Nast Traveler, maybe even Popular Mechanics or Consumer Reports?

Social Media influencers are similar. For whatever reason other turn to them for the influencers opinions or feedback. Some influencers are more educated on a topic, some just have big tits or quirky attitude.

The shamwow guy was the TV equivalent of a social media influencer. Hired spokesman/woman.
This post was edited on 6/11 at 1:59 am


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50
TheFlyingTiger
LSU Fan
Member since Oct 2009
2278 posts

re: Can someone please explain to me exactly what is an influencer on Social media?
People that get paid to promote things based on follower count and corporate viability. Woke? Young? Hot? Stupid?

Here's 30k(of tax dollars) to make a cute video of you getting the shot.



Jim Rockford
LSU Fan
Member since May 2011
82998 posts

re: Can someone please explain to me exactly what is an influencer on Social media?
Instagrammer with 2 million followers couldn't get 36 of them to buy a t shirt LINK


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FLBooGoTigs1
LSU Fan
Nocatee, FL.
Member since Jan 2008
49069 posts

re: Can someone please explain to me exactly what is an influencer on Social media?
I do understand this now but I guess I was taken back by the word. Just had a conversation about these youths making big money on youtube and instagram while watching the Mayweather/Paul fight sunday night. No I didn't pay for the fight either


Ryan3232
LSU Fan
Valet driver for TD staff
Member since Dec 2008
22684 posts

re: Can someone please explain to me exactly what is an influencer on Social media?
quote:

So today's youth need their influencer's approval to make a purchase? What in the world has this world come too.

Thats marketing/advertising 101. Lets take John Doe, your next door neighbor, who works from home and doesnt go out. Goldbond wouldnt want to hire him to advocate their product on a commercial. Now Shaquille O’Neal is loved by 99.9% of people and he really catches everyones eyes on TV. Goldbond has paid him millions to be in their commercials.

The teenage 13 year old all the way to lets say 25 years old is a huge chunk of the population. A good % of those kids follow these influencers that do influence the market for certain products/markets that generally get sold to that group of younger people. My wording is garbage, but you get the point.
This post was edited on 6/11 at 9:39 am


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30
Rebel
Memphis Fan
Graceland
Member since Jan 2005
117548 posts

re: Can someone please explain to me exactly what is an influencer on Social media?
quote:

FLBooGoTigs1


Watch "Fyre. The Festival that never happened" on Netflix for a better understanding.


EuphoricSSP
Member since Feb 2021
692 posts

re: Can someone please explain to me exactly what is an influencer on Social media?
The strangest thing is when they all do a 'dance' on TikTok or IG and then others copy it to see who will go viral.


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ZIGG
Member since Dec 2016
7111 posts

re: Can someone please explain to me exactly what is an influencer on Social media?
quote:

Can someone please explain to me exactly what is an influencer on Social media?




Datfish
Member since Sep 2018
467 posts

re: Can someone please explain to me exactly what is an influencer on Social media?
Someone who thinks they are important for their opinions, but really people just like their photos but don't give a shite about their opinion.



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Rick9Plus
LSU Fan
Baton Rouge
Member since Jul 2020
278 posts

re: Can someone please explain to me exactly what is an influencer on Social media?
Influencers are the kids that all the other kids are watching on the internet.


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51
carhartt
LSU Fan
Member since Feb 2013
5396 posts
 Online 

re: Can someone please explain to me exactly what is an influencer on Social media?
It’s someone on social media that has a huge following. They get paid or given free stuff to talk up said products from a company and get their sheeple to buy said products.


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USMEagles
Southern Miss Fan
Member since Jan 2018
6841 posts

re: Can someone please explain to me exactly what is an influencer on Social media?
Maybe I'm getting old, but I think that chick is gross.


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101
Hangover Haven
LSU Fan
Metry
Member since Oct 2013
17824 posts

re: Can someone please explain to me exactly what is an influencer on Social media?
Someone with a bunch of bootlicking followers…


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