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Daily New Logo Thread: Wizards Edition

Posted on 4/15/15 at 11:33 am
Posted by craigbiggio
Member since Dec 2009
31805 posts
Posted on 4/15/15 at 11:33 am
New primary logo




This one is no more:



quote:

The Washington Wizards unveiled a new primary logo today. The new primary logo incorporates the "monument ball" design that has been in place since 2011 in combination with the iconic striping from the team's uniforms, the three stars that represent D.C., Maryland and Virginia (which are also featured on the apron of center court at Verizon Center) and the team's wordmarks.

The Wizards will continue to prominently use both the monument ball and "DC hands" logos in all collateral materials and will discontinue the use of the "wizard/partial moon" logo that was introduced in 1997 and revamped in 2011.


So the only remnant left from the Bullets->Wizards rebrand is the name
Posted by hendersonshands
Univ. of Louisiana Ragin Cajuns
Member since Oct 2007
160104 posts
Posted on 4/15/15 at 11:35 am to
I think I like it.
Posted by SabiDojo
Open to any suggestions.
Member since Nov 2010
83927 posts
Posted on 4/15/15 at 11:35 am to
I like it
Posted by burdman
Louisiana
Member since Aug 2007
20685 posts
Posted on 4/15/15 at 11:35 am to
quote:

I think I like it.


Agree. They have good colors so it seems like it would be hard to make a shitty logo.
Posted by LST
Member since Jan 2007
16316 posts
Posted on 4/15/15 at 11:36 am to
quote:

So the only remnant left from the Bullets->Wizards rebrand is the name


I know that they used to be the Bullets, but can you explain what you mean by this? I'm not much of a basketball fan.
Posted by craigbiggio
Member since Dec 2009
31805 posts
Posted on 4/15/15 at 11:37 am to


Noticing a trend with these new logos...
Posted by 12Pence
Member since Jan 2013
6344 posts
Posted on 4/15/15 at 11:39 am to
Hmmmm....

Posted by craigbiggio
Member since Dec 2009
31805 posts
Posted on 4/15/15 at 11:40 am to
quote:

I know that they used to be the Bullets, but can you explain what you mean by this? I'm not much of a basketball fan.



They overhauled their logo and color scheme when they switched from Bullets to Wizards. They went from red white and blue to this:



Now they are back to wearing red white and blue, only now it says Wizards instead of Bullets
Posted by tedwilliamsfroznhead
Member since Mar 2015
26 posts
Posted on 4/15/15 at 11:43 am to
they just need to go back to beingthe bullets
This post was edited on 4/15/15 at 11:46 am
Posted by craigbiggio
Member since Dec 2009
31805 posts
Posted on 4/15/15 at 11:44 am to


I'm sure there is some marketing data that would explain why they all need to have a circular logo with a basketball in the middle

This post was edited on 4/15/15 at 11:46 am
Posted by CocomoLSU
Inside your dome.
Member since Feb 2004
150549 posts
Posted on 4/15/15 at 11:49 am to
That's a pretty sweet Bucks logo with the lines of the ball looking like antlers.

I dig the Wizards one as well. It's certainly better than the old guy logo; that one was always awful.
Posted by MasterofTigerBait
Member since May 2009
7592 posts
Posted on 4/15/15 at 11:53 am to
I like it.
Posted by WeeWee
Member since Aug 2012
40088 posts
Posted on 4/15/15 at 12:04 pm to


Is better than

Posted by lsutigers1992
Member since Mar 2006
25317 posts
Posted on 4/15/15 at 12:06 pm to
quote:

I'm sure there is some marketing data that would explain why they all need to have a circular logo with a basketball in the middle



They paid some consultant half a million dollars to have a focus group tell him that circular logos are less threatening than square logos.
Posted by Veritas
Raleigh, NC
Member since Feb 2005
6173 posts
Posted on 4/15/15 at 12:22 pm to
I dig it, probably going to scoop some polos up with that logo on it.
Posted by DestrehanTiger
Houston, TX by way of Louisiana
Member since Nov 2005
12461 posts
Posted on 4/15/15 at 12:24 pm to
I can appreciate the Wizard logo. It's a pretty tall order to make a wizard and basketball go together. The W and the beard is clever. Having said that, this new logo is just way better. It will make a great center court logo.

Also, seeing the Crescent City basketball logo makes me wonder why it's not more readily available. I'd love to have a hat with it.
Posted by Them
People's Republic of Bozeman
Member since Nov 2008
11125 posts
Posted on 4/15/15 at 1:27 pm to
quote:

George Washington prepares to penetrate the anus of the sky god


From Deadspin
Posted by The Sad Banana
The gate is narrow.
Member since Jul 2008
89498 posts
Posted on 4/15/15 at 1:31 pm to
Why aren't they the Bullets again?
Posted by LST
Member since Jan 2007
16316 posts
Posted on 4/15/15 at 1:31 pm to
Oh yeah, I forgot they had been blue and gold for a while. Thanks.
Posted by GeauxColonels
Tottenham Fan | LSU Fan
Member since Oct 2009
25604 posts
Posted on 4/15/15 at 1:33 pm to
quote:

Noticing a trend with these new logos...

Yes, they're called "roundels" in the logo world and they're all the rage right now. Instead of a ton of purple and teal, teams in all sports are going for the roundels.
This post was edited on 4/15/15 at 1:36 pm
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