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Hundreds of Apple Employees Working On Apple-Branded Electric Vehicle

Posted on 2/13/15 at 11:07 pm
Posted by Street Hawk
Member since Nov 2014
3459 posts
Posted on 2/13/15 at 11:07 pm
LINK
quote:

Following up on today's report suggesting that Apple is recruiting automotive technology and vehicle design experts to work in a secret research lab, The Wall Street Journal is reporting that Apple is developing an electric vehicle.

Apple Watch next month. Rumored Apple TV in the fall. Now this - an Apple branded electric vehicle. The sky is the limit for this company.
Posted by BACONisMEATcandy
Member since Dec 2007
46643 posts
Posted on 2/13/15 at 11:37 pm to
Apple TV has been rumored for over 5 years. I'll believe it when I see it.
Posted by Lsut81
Member since Jun 2005
80089 posts
Posted on 2/14/15 at 7:35 am to
If true, I think this is a bad move... Stick to things in your realm.
Posted by LSU6262
Member since Jun 2008
7489 posts
Posted on 2/14/15 at 8:26 am to
quote:

If true, I think this is a bad move... Stick to things in your realm.




It's working pretty good for Google
Posted by Beerinthepocket
Dallas
Member since May 2011
851 posts
Posted on 2/14/15 at 8:33 am to
quote:


If true, I think this is a bad move... Stick to things in your realm.




I think anything is in your realm when you have $178,000,000,000 in cash.
Posted by geauxbears08
Houston, TX
Member since Jun 2011
223 posts
Posted on 2/14/15 at 9:07 am to
You mean like computers and personal music players? They should definitely stay away from cell phones.
Posted by Lsut81
Member since Jun 2005
80089 posts
Posted on 2/14/15 at 9:07 am to
quote:

It's working pretty good for Google


Unless I am reading the article wrong, Apple isn't doing what google is doing. Google is developing add ons to make driverless cars. They are using Toyotas and other vehicles and adding their proprietary gear to it.

Apple is talking about going the route of Tesla and building a car from the ground up.

Apples and Oranges

ETA: Now if Apple is going the route of Google and just developing add ons, then I don't disagree with them expanding by those means.
This post was edited on 2/14/15 at 9:36 am
Posted by Lsut81
Member since Jun 2005
80089 posts
Posted on 2/14/15 at 9:09 am to
quote:

You mean like computers and personal music players? They should definitely stay away from cell phones.


Yeah, because going from personal electronics to another personal device is the same thing as building a car


Posted by LSUtigerME
Walker, LA
Member since Oct 2012
3789 posts
Posted on 2/14/15 at 9:52 am to
So is it a huge jump to go from personal electronic devices to electro-motive applications?

The way I read the article Apple is focusing on the electric drive aspect of the vehicle, not the entire vehicle. Developing and researching these parts is not a huge stretch for the company.
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