Google Glass essentially flopped...

"Doesnt matter, had Sex" comes to mind.


No real failure unless they went out of business, so.....

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No real failure unless they went out of business, so.....

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The apple watch could sell 100x better and people would call it a flop.

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Google underestimated how paranoid people would be about this thing.

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That and I hate sunglasses and dont wear normal glasses. So $1500 for a pair of fake glasses that has a camera is a little bit much.

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 They sold it to the public, developers and the media as a replacement for smartphones, 

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Instead of laughing with you, I'm now laughing at you

Also, from your own article:

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However, not even Sergey Brin is convinced.

Last week, while laying out the reasons Glass will replace smartphones, he gave a pretty strong justification for why no-one outside the Valley will put these things on their heads – they distract you from the conversation in front of your eyes. They will destroy relationships. “”It’s by no means a done deal yet,” Brin said at last week’s TED talk.

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I've seen a few people here spin what seems to be the latest misstep by Google as something that was always viewed with "the long run" in mind.

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It's a goddamned computer you wear on your head. How could that be anything but a "long run" project? No misstep, no spin necessary.

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Why would you hype Glass this much initially only to shelve it and tal about pivoting your effort and somehow say this was always the goal?

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Integrating technology deeper into our lives has always been the goal, with Glass as a first step. Why are you making up this false narrative to shoot down?

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I mean, Google will learn a ton from this. They have so much data and experience from the process it will undoubtedly help them down the road in many ways.

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Yeah, that's what they do.

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But why are people acting like this is some win for Google?

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Who is acting like it's a win? It is still very early in the game.

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But I'm open to someone convincing me.

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I don't know exactly what you want to be convinced of, but here goes nothing.

Surely you agree that Google is a data-driven company. How would you suggest they acquire data about a market that does not exist yet, if not by creating a product and putting it out there? Early PDA's in the 90s didn't exactly sell like hotcakes, but they sparked an industry that led to today's smartphones. They created a set of goals for the component technologies to work toward. Those early products were what was possible with the tech of the day. Batteries, touchscreens, cell networks, efficient processors... everything improved to the point that smartphones could really take hold. Where would the industry be without the early pioneers creating what we might call "flops"? Who knows? I look at Glass the same way. There is little doubt in my mind that we are progressing toward tech that gets information to us faster and faster. Short of uploading it directly to our brains, it's hard to imagine a faster way than having it right in front of your face. So Google created a product that did just that. Now they know what worked, what didn't, what obstacles need to be overcome, and they have an idea of what techs need to improve, and possibly what as yet unthought of techs may need to be developed.

So where is the misstep? Should Google be embarrassed by Glass?

Sums it up perfectly.

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So where is the misstep? Should Google be embarrassed by Glass?

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There's always a motive behind threads like these. It otherwise makes no sense to declare something a flop in its infancy and completely ignore the actual innovation and purpose behind it. A flop is something that is decidedly ignored by the market, goes away, and doesn't come back before it's superseded by a different and superior or universally accepted solution. Ignored is an important word here, because Google glass was the opposite of ignored.

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TigerBait1127

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He was at TED, talking about how Glass would replace smartphones. If you actually quote the section then I'm guessing you agree. You laughed when I mentioned that they touted it as a replacement for smartphones.

They did just that. My response was directed at you in light of Google-all the way up to one of their cofounders-doing exactly what I said they were doing, which you laughed at. I'm guessing the inference in the emoticon was that you were saying they weren't actually doing that.

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So how was Apple able to put a phone and tablet out there without a similar experience I wonder?

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It's people like you that drag the board down

Fanboys fighting each other is a battle we all lose.

Glass is definitely a commercial failure, but it is questionable if the project ever reached the stage of having commercial goals. Google's #1 product is user data and they are constantly looking for new ways to get it. Another flop of Google's was Wave. It attempted to combine chat/email/blogging all into one app. It Flopped, but I'm pretty sure it's components/lessons moved on to various Google Plus parts, another commercial failure, but not a user data acquisition failure as evidenced by breaking up Plus into multiple separate apps that people did find useful and continue to use and allow Google to access their personal data. So that is 2 flops that still furthered Google towards their end goal. Glass may have been a flop, but that doesn't mean it wasn't/won't be useful to Google.